Mark Pincus
speaker
934 appearances
1 recordings
1 series
first heard Jun 2026
last heard 23 Jun
Mark Pincus’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.
Appearances
It's so much less capital.
At the same time, what's so hard from a consumer point of view is that AI itself isn't a new platform.
So when you think about new platforms, like that used to be new mobile game councils, but the web and the web in a browser was a new platform and mobile was a new platform.
We all move into a place of discovery where we're talking about the new apps and services and we're downloading them.
And now we don't download new apps.
I mean, we download an average of zero new apps a month.
So that, to start with, just makes it brutal.
On top of that...
We don't stick to anything new when we do try it, like you said.
I believe last year there was 40,000 games launched in the App Store, and 0% of them sustained a top 25 position.
Some might have made it to top 25 for a minute and left, and the top 10 games and probably top 10 apps haven't changed in probably five years.
because we're not waking up looking for something new.
And it's why I think we have to have a mentality investing in consumer and building that is around the day 365 retention.
And it's thinking, it's really hard, but it's thinking,
What can I build that not only can I imagine my users using a year from now, but they, when they first try it, can picture themselves using it a year from now?
Think about when you try a new TV show.
You're watching the pilot, even if you're thinking about the pilot,
You're not just thinking, am I going to like this one episode?
You're like, is this a show I could get into?
Like, is this a book I can make it the whole way through?
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