Mark Pincus
speaker
1,607 appearances
3 recordings
3 series
first heard Jun 2026
last heard 1 Jul
Mark Pincus’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 3 in all, peaking in Jul 2026 with 2.
Appearances
And there were probably 10 launched in that two or three year period, including Facebook and MySpace and Tagged and Bebo.
Eight of the 10 probably made it, were successful on some level.
I was probably amongst the two that weren't.
And so...
It took an act of willpower to fail, and I had that much will.
I was so determined to stick with this one losing idea that really, by the time I got to Zynga, I was just not going to do that again.
And I think that's a big message in the book, and I think it's... I still need to hear that message today because we fall in love with our ideas.
Well, I think that we have idea veins or instinct veins, and so there's a zone that you have an instinct around, and then I have this framework, Proven Better New, which is a way to kind of de-risk that and keep ourselves out of trouble.
So it's like just narrow down where your idea is new or novel, and wherever it's not, look for what's already proven and copy it.
And people like Nikita Bear have...
really, really been good at that.
He's done kind of the same product over and over again, and it's worked each time.
So I think that at least means you're not going to feel for the wrong reason, and you get a lot more shots on goal.
And in consumer, even much more than enterprise, it really is, if you test more ideas in a week than the industry you're in can test in a year, you probably have a four or five X number.
higher odds of success.
And I'll also say that the reality in consumer is where you see traction, there's a good idea.
And where you don't see traction, there's not a good idea.
And that might sound kind of dumb, but I find in consumer, you could back...
You're better off backing an unproven entrepreneur who's found, for whatever reason, product market fit than a proven entrepreneur like me with no product market fit.
And that's just an unfortunate reality.
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