Mark Pincus

speaker

1,607 appearances 3 recordings 3 series first heard Jun 2026 last heard 1 Jul

Mark Pincus’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 3 in all, peaking in Jul 2026 with 2.

Appearances

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TBPN · MetaCloud, Bending Spoons IPO with Founder Luca Ferrari, Amble Founder Joins | Mark Pincus, Shubh Sinha, Wayne Ting, Jeffery Liu & Jon Wang, Eliot Pence, Luca Ferrari, Nick Grossman, Julian Hoenig · 1 Jul 2026 podcast

And I think it's because distribution's broken.

Will AI change distribution?

Probably on a pretty small level.

The only place...

I think it could is enabling much faster testing of ideas, like what some of the hyper-casual game companies, like a company called Rollick that Zynga bought was brilliant at that.

So they would say what was TikTokable.

So they would figure out what's a TikTok meme.

They made a game in a week called High Heels that became the number one game in the app store.

So that...

I don't see anyone really using AI effectively to do that.

So then you get to, well, okay, AI can reduce the cost.

Sure.

And I think it is making headway and reducing the cost, but I don't think you get hits in games because of less cost.

You get hits because of more dimensions you can innovate on.

And I do think AAA will come down from 100 million to maybe 30 million.

Mm-hmm.

But I don't think that's going to spark growth in the market.

Yeah, and even if...

It's awkward because when we were doing games, there was Flash, we were doing web games, and we were able to innovate and test really quickly and put things out in a day or a week.

And now in the App Store and Unity, it's slower.

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