Marvin Russell

And that's how Checkly is different.

If you go to every single checklist software you can find right now on the web, every single one of them is going to ask you to sign up and start for the free trial from the moment you get to the website.

We don't do that.

When you get to our website, you can make a checklist.

You can make a free checklist that's live on the web.

It's a private link that only you get.

You can play around with that checklist for an hour or two hours.

You can come back and edit it.

But the moment you hit that save button, that's when we ask you for a credit card to save it and manage it and come back later.

That's what differentiates us from every single person, every other company out there is we do that.

We let you play with the site before you even have to sign up.

We let you make checklists before you have to sign up.

And that builds value for our customers.

And they know they play with the tool.

They love it.

And they're like, yeah, let's put in a credit card.

Let's let's move forward.

Let me keep managing and editing this checklist.

That's something that we're actually testing right now.

I'm actually meeting with a conversion rate optimization consultant actually today at two o'clock to help us understand how to test those options better and look at the actual data so we can go back and forth because we are pretty much a young company.