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Marvin Russell

๐Ÿ‘ค Speaker
518 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

And I think that's definitely one of our weaknesses that we could test a lot of things more and look at data more.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

But we're bringing in a side consultant that literally we have a meeting today at two o'clock with that consultant to kind of help us look at the numbers and decide what

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

make better decisions in the future.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

Well, my last software company got up to 40 K MRR and that's, that's the, that's the thing that, that people don't understand about this.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

I have a lot of revenue goals and that's great.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

My,

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

I'd love to get this company to 10K MRR by 2019.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

However, the thing that's different about my companies and my software companies that we've been able to do is we have no overhead and we have no customer acquisition costs.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

So whereas other software companies are paying for ads and doing all these things to get customers in the door, we have none of that.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

We have zero customer acquisition costs.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

So our revenue doesn't have to be 100K MRR or whatever the case is.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

We're just trying to grow at a modest rate and trying to figure out different ways to do add-ons.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

So to answer your question, we want to get to 10K MRR sometime in mid to early 2019.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

They could be, but when you have insanely awesome, amazing search engine positioning like we do, why would you spend money on a customer when you don't have to?

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

If you literally type in the word checklist, we're in the number one or number two spot.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

Free checklist, we're in the number one or number two spot.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

We get tens of thousands of people every single month that come to our site because they typed in the word checklist into Google and they got to our site.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

So that's the same thing that happened with Mindset Auditor.

SaaS Interviews with CEOs, Startups, Founders
1510 Would You Compete In a Super Fragmented Space like Checklists Apps?

We were on page one for free SEO audit, free site audit.