Matt Friedman
speaker
487 appearances
2 recordings
1 series
first heard Sep 2021
last heard Nov 2022
Matt Friedman’s voice in public audio — every appearance, attributed to the second.
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Appearances
And I think so many young franchise companies want to get to fifty units in their first year or two.
And for us it was a very methodical approach.
I think our first year we sold two franchises, opened one.
The next year we probably doubled that level.
And I think for us it was building kind of that momentum under
Understanding that your validation of your current franchisees is is imperative.
Can you successfully produce an item 19 earnings claim?
And really it was how do you build those long-lasting relationships with your initial group of franchise owners?
I I'd be remiss to say that Stan and I worked together at WingZone for a number of years and bringing him on board was really helpful for us to get our systems.
in place and really understanding how to build a robust franchise.
We had a great run from 2000 to 2010 where we sold over a hundred locations.
We opened over sixty.
The financial crisis in two thousand and eight, two thousand and nine allowed us to kind of focus a little bit in a different direction.
And although some people would question why we would go this route, we ended up
launching our international program.
And that ended up being a very smart strategic business decision.
Once again, new territory, new challenges, but that ended up being just a phenomenal opportunity where we opened in over a dozen countries and brought wing zone from not only a domestic
franchise brand but to a global franchise brand.
It really was.
And I think so many times so many brands are like, We gotta be number one, we gotta be number one.
Showing 301–320 of 487 · page 16 of 25
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