Matt Friedman

speaker
487 appearances 2 recordings 1 series first heard Sep 2021 last heard Nov 2022

Matt Friedman’s voice in public audio — every appearance, attributed to the second.

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I mean if you look at companies like Buffalo Wild Wings and Wingstop, listen, they brought in a tremendous amount of capital.
They went private equity.
They eventually went public and some of these things.
And for us, we did keep it pretty lean and mean.
We had kept really all of the ownership between a very small group of people.
But, you know, having some national brands give credibility to the wing category really helped our growth.
I mean, we used PR as strong as any, I think, brand out there.
I mean, I was really the face of the company and the spectrum.
spokesperson and and I thought that that was an important role to be able to explain not only our business model, but our story and really the category.
Listen, one of the one of the best events probably in the country.
And for those listeners that don't know it, over a hundred thousand people come up to the birthplace of wings in Buffalo, New York, every Labor Day.
And it's for people that absolutely have a passion for wings.
Restaurant brands and companies from all over the country come there, showcase their products, and it is one big festival with
With a lot of wings and a lot of cold beverages and a lot of fun, but it really gave us credibility.
The one thing I think that was our best experience there was the true people of Buffalo, New York, which are probably some of the nicest people I've ever run across, gave us credibility that said, Man, you guys really do it right.
Like you are serving authentic Buffalo wings.
And it's kind of like a feather in your cap or a pat on the back.
For me it was like
Like, man, I I feel really good about what we're doing.
I mean, it really was.
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