Matt Steffanina

Yeah, I tried it. It's interesting. I don't know that I love it, but, you know, it's cool to see the innovation. But, you know, if you go hard on TikTok and you make three to five videos a day, for two to three weeks and you just say, I'm gonna try doing a review product. I'm gonna talk about my story and I'm gonna do one other thing. I'm gonna do this for two, three weeks.

Yeah, I tried it. It's interesting. I don't know that I love it, but, you know, it's cool to see the innovation. But, you know, if you go hard on TikTok and you make three to five videos a day, for two to three weeks and you just say, I'm gonna try doing a review product. I'm gonna talk about my story and I'm gonna do one other thing. I'm gonna do this for two, three weeks.

Yeah, I tried it. It's interesting. I don't know that I love it, but, you know, it's cool to see the innovation. But, you know, if you go hard on TikTok and you make three to five videos a day, for two to three weeks and you just say, I'm gonna try doing a review product. I'm gonna talk about my story and I'm gonna do one other thing. I'm gonna do this for two, three weeks.

You'll have 30, 50 videos. You'll have a lot of data in a short amount of time. And then you can say, okay, these are working. This will work really well. Let me put that on Instagram and YouTube because I actually like that one. These worked, but I'm gonna keep them on TikTok. You start to develop a plan for yourself on how you can really scale this. It's really important upfront to go hard.

You'll have 30, 50 videos. You'll have a lot of data in a short amount of time. And then you can say, okay, these are working. This will work really well. Let me put that on Instagram and YouTube because I actually like that one. These worked, but I'm gonna keep them on TikTok. You start to develop a plan for yourself on how you can really scale this. It's really important upfront to go hard.

You'll have 30, 50 videos. You'll have a lot of data in a short amount of time. And then you can say, okay, these are working. This will work really well. Let me put that on Instagram and YouTube because I actually like that one. These worked, but I'm gonna keep them on TikTok. You start to develop a plan for yourself on how you can really scale this. It's really important upfront to go hard.

Yeah, so a good example that translates to other sectors too is I was a choreographer in LA and I worked so hard to be a professional dancer, professional choreographer, age, all this stuff, right? The videos that performed the best for me on YouTube in my entire career were my beginner dance classes.

Yeah, so a good example that translates to other sectors too is I was a choreographer in LA and I worked so hard to be a professional dancer, professional choreographer, age, all this stuff, right? The videos that performed the best for me on YouTube in my entire career were my beginner dance classes.

Yeah, so a good example that translates to other sectors too is I was a choreographer in LA and I worked so hard to be a professional dancer, professional choreographer, age, all this stuff, right? The videos that performed the best for me on YouTube in my entire career were my beginner dance classes.

to like Jason Derulo, wiggle, wiggle, wiggle, right? Or like these fun pop songs, easy choreography. And everyone will be like, why are you posting those? Like, that's embarrassing. You're a professional. Like, and I said, 90%, 95% of my audience are beginner dancers. And it's true for advanced stuff for me, for my art and to push myself.

to like Jason Derulo, wiggle, wiggle, wiggle, right? Or like these fun pop songs, easy choreography. And everyone will be like, why are you posting those? Like, that's embarrassing. You're a professional. Like, and I said, 90%, 95% of my audience are beginner dancers. And it's true for advanced stuff for me, for my art and to push myself.

to like Jason Derulo, wiggle, wiggle, wiggle, right? Or like these fun pop songs, easy choreography. And everyone will be like, why are you posting those? Like, that's embarrassing. You're a professional. Like, and I said, 90%, 95% of my audience are beginner dancers. And it's true for advanced stuff for me, for my art and to push myself.

But like at the end of the day, if I want to teach and I want to impact the world and I want to help the world dance, The best way for me to do it is make dancing relatable, make it accessible, make it fun. That's why I created the DNCR app. You just download it, take a free class and like, boom, you're dancing, right?

But like at the end of the day, if I want to teach and I want to impact the world and I want to help the world dance, The best way for me to do it is make dancing relatable, make it accessible, make it fun. That's why I created the DNCR app. You just download it, take a free class and like, boom, you're dancing, right?

But like at the end of the day, if I want to teach and I want to impact the world and I want to help the world dance, The best way for me to do it is make dancing relatable, make it accessible, make it fun. That's why I created the DNCR app. You just download it, take a free class and like, boom, you're dancing, right?

And it's really important, just like you said, with Ty, all of that is like in the beginning, you're mostly marketing to the people who don't know who you are, who don't know what you're talking about. They're not an expert in your field. As you build, you can niche to those more important topics.

And it's really important, just like you said, with Ty, all of that is like in the beginning, you're mostly marketing to the people who don't know who you are, who don't know what you're talking about. They're not an expert in your field. As you build, you can niche to those more important topics.

And it's really important, just like you said, with Ty, all of that is like in the beginning, you're mostly marketing to the people who don't know who you are, who don't know what you're talking about. They're not an expert in your field. As you build, you can niche to those more important topics.

It depends what your goal is and who you're trying to reach, right? For instance, if you want to do long form educational type stuff, you want to do podcasts, you want to do all of that. YouTube is still, in my opinion, the best platform in the world for monetizing, for brands, for creating true educational long form content. Right.

It depends what your goal is and who you're trying to reach, right? For instance, if you want to do long form educational type stuff, you want to do podcasts, you want to do all of that. YouTube is still, in my opinion, the best platform in the world for monetizing, for brands, for creating true educational long form content. Right.