Matthieu Vaxelaire

So Mention is Google Alert on steroids.

So basically, we allow any company to know what's being said about their brand, competitors, and products in real time.

How we make money, so we're a subscription-based service, so people buy a subscription.

We have different type of segment of customers.

So we have the SME type of customers that pays on average 65 a month.

And then we have the mid-market that pays on average 400 a month.

The average would be, I don't have the final number as we really make the distinction here, a number between those two.

We launched not so long ago the mid-market offer, so it would be closer to the SME pricing.

Yes, but closer to the $60.

Yeah, let's take an example.

A potential customer could be Nike.

Correct.

A lot of customers do not accept for us to share their, of course, their information and who they are.

But let's take Ogilvy as a customer.

This is an agency.

Ogilvy is using Manchin to track campaigns they're building for their own clients.

Okay, so let's say Ogilvy has a McDonald's as a customer in South America.

They want to launch a special, they're launching a special campaign for McDonald's over there.

And so they're buying Manchin to offer McDonald's a comprehensive view of the impact the campaign has online.

Yeah, so other customers will look more at what you just mentioned, more the influencer tool.