Mauro Porcini

People may think that was almost aggressive, you know.

Instead, it's just our way of talking.

It's the passion that come out of everything we do.

In Korea, I need to turn it down even more because the body language is really, really different.

And so I need to understand how to still leverage the passion because I think it's been key in my journey.

And I think...

It's going to be important also in Korea, in Asia in general.

But I need to really make sure that it's tuned in the right way, not to intimidate people around me.

Because one of the key things in innovation is dialogue, is exchange.

And when you are too passionate...

And when you're also confident, so this confidence together with passion, people may not feel comfortable in exchanging ideas, in building a dialogue.

And so, again, every culture reacts differently.

You know, I'm Italian.

Think about the Latin American culture.

It's very similar to mine.

The American is different.

The Asian is different.

In Asia, different countries have different cultures.

And so, you know, I'm learning...

how to be so passionate without losing my passion and communicating in a way that is tuned in the appropriate way, in the right way to be impactful in a positive way versus being alienating.