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Max Berthelou

๐Ÿ‘ค Speaker
123 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

We don't really want them, but I think that's great to start with them.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

It's a great start.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So it's like put some like dollars in the machine at first, the engine, and then you like use them, you spread the word.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

It's content on the web.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So people find you, they heard about your product, thanks to them and stuff like that.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So I think that's not the type of customers you want to have for you.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

Yeah, yes, they did.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

But I wasn't there.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So I have no clue how they... We almost don't have any AppSumo users at Buffer anymore.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

Uh, so, and I think we, we, you, we managed to like convert them on the low plans, like the $10 a month, which is like 15 now.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So, because it was like, also like the first plan was pretty cheap.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So like in the longterm and we lost the other part.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So we managed to have like negative net MR churn last month.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

And like, yeah, we're playing with that.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So that's cool.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

Yeah, because we changed the pricing model like four months ago.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

And now people upsells to like more expensive plans.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

So that's cool.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1459 He Left Growth At Buffer to Launch Amazon Retargeting Tool PixelMe, $10k in MRR

No, it's like only the volume of clicks on the, on the links, like through the links.