Michael Blastland
speaker
745 appearances
4 recordings
1 series
first heard Mar 2011
last heard Aug 2011
Michael Blastland’s voice in public audio — every appearance, attributed to the second.
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Appearances
Me neither.
There we go, priding ourselves on our judgment, and Paul says we're deluded.
Were you?
Which brings our next behavioural question.
When I buy, is it really between me, the price, and the product?
Or am I heavily steered by you?
By envy, maybe, of your new phone because everyone has one?
Or fear, buying this, doing that, because everyone else does?
Think of the best-selling Christmas toy, which it will be is a tough call, but then one edge is ahead and is named the must-have.
At which point, well, they sell out, because the manufacturer didn't see the rush coming either.
People decide their wants when they see what others want.
So who really sets my preferences?
Me?
You?
All of us?
Paul Seabright watches monkeys.
Another economist, Alan Kerman, tries to understand what some call our herd-like behaviour by studying a smaller beast.
OK, let's start out with ants.
I used to run a little foundation in the south of France and some well-known entomologists from Brussels came there and they were talking about how ants recruited other ants to get to food.
And what they found was that
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