Michael Cooney
👤 SpeakerAppearances Over Time
Podcast Appearances
We shared revenue.
And then after that, a competitor came along and made us an offer of 7x.
So we were doing 2.1 million ARR at that stage.
And they offered us 15 to 20 million.
And our response was, we appreciate the offer.
This is not a small amount of money.
This is great.
But we liked the game.
We enjoy the game because we find it rewarding.
And if we take the money, we're out of the game.
So I know Henry just said it's not fun.
I'm telling you, man, being bootstrapped, growing, and being profitable is a heck of a lot of fun.
I enjoy it a lot.
So we kept on growing.
So from that chart, you'll see here that we are now at 3.6 million now.
And we're glad we didn't take the money.
So if you take a 7 or even a 10x multiple
you can see the valuation is a lot higher than if we had taken it earlier.
So the third bucket is promotion.
Now, you're going to ask, what are you talking about Google Ads?