Michael Pollan

I think it's a really good opportunity to inject these ideas of educating kids about how to eat, how to prepare food, and how to grow it.

I think it's a really good opportunity to inject these ideas of educating kids about how to eat, how to prepare food, and how to grow it.

And, you know, look, I mean, we're talking about political money, right? And the influence of money in politics has a tremendous influence on this, like so many other issues. And, but I also think that, you know, Taboos arise in society. I mean, it's entirely possible that ultra-processed food can acquire the image of something that it's like candy.

And, you know, look, I mean, we're talking about political money, right? And the influence of money in politics has a tremendous influence on this, like so many other issues. And, but I also think that, you know, Taboos arise in society. I mean, it's entirely possible that ultra-processed food can acquire the image of something that it's like candy.

And, you know, look, I mean, we're talking about political money, right? And the influence of money in politics has a tremendous influence on this, like so many other issues. And, but I also think that, you know, Taboos arise in society. I mean, it's entirely possible that ultra-processed food can acquire the image of something that it's like candy.

It's like something, it's an indulgence you have every now and then, but as a regular way to eat is just really dangerous. And the problem though, too, is that the budgets, I remember Marion Nestle did this calculation That the entire government budget for educating people about food and, you know, showing them the nutritional recommendations when they come out. Zero.

It's like something, it's an indulgence you have every now and then, but as a regular way to eat is just really dangerous. And the problem though, too, is that the budgets, I remember Marion Nestle did this calculation That the entire government budget for educating people about food and, you know, showing them the nutritional recommendations when they come out. Zero.

It's like something, it's an indulgence you have every now and then, but as a regular way to eat is just really dangerous. And the problem though, too, is that the budgets, I remember Marion Nestle did this calculation That the entire government budget for educating people about food and, you know, showing them the nutritional recommendations when they come out. Zero.

Equals a single SKU, a single product from PepsiCo.

Equals a single SKU, a single product from PepsiCo.

Equals a single SKU, a single product from PepsiCo.

Actually, the food industry spends more on lobbying than the defense industry. So that gives you some idea of the scale of it. It's, it's vast.

Actually, the food industry spends more on lobbying than the defense industry. So that gives you some idea of the scale of it. It's, it's vast.

Actually, the food industry spends more on lobbying than the defense industry. So that gives you some idea of the scale of it. It's, it's vast.

Well, we went to a company called upside, which is, uh, near me here in Emeryville. Uh, And they are a very well-financed company with all the big players in agribusiness owning a piece of it. And I don't know why exactly, whether they believe in it or they want to control it or have a window on it. I don't know. But they're all there.

Well, we went to a company called upside, which is, uh, near me here in Emeryville. Uh, And they are a very well-financed company with all the big players in agribusiness owning a piece of it. And I don't know why exactly, whether they believe in it or they want to control it or have a window on it. I don't know. But they're all there.

Well, we went to a company called upside, which is, uh, near me here in Emeryville. Uh, And they are a very well-financed company with all the big players in agribusiness owning a piece of it. And I don't know why exactly, whether they believe in it or they want to control it or have a window on it. I don't know. But they're all there.

It started by a doctor, actually, a cardiologist who adopted some of the techniques he was using to repair the heart with stem cells.

It started by a doctor, actually, a cardiologist who adopted some of the techniques he was using to repair the heart with stem cells.

It started by a doctor, actually, a cardiologist who adopted some of the techniques he was using to repair the heart with stem cells.