Michal Sadowski
๐ค SpeakerAppearances Over Time
Podcast Appearances
Currently over a thousand signups a month is based on the, let's say something we call community marketing.
So engaging all the conversations about the, related to your business.
I wouldn't say it's one of the cheapest channels for customer acquisition because the only cost is any tracking tool.
But you can obviously start with some free tools, probably Google itself.
You can pick up the top topics online.
related to your business top, let's say, conversations related to your business that are well positioned in Google.
Typically, if you Google, you know, best social listing or best social CRM or best
you know anything uh you get some message boards some quora posts some blog posts that you can engage and you can create exposure for your company so typically the major cost is a is is a community marketer so person that would be responsible for that you can start with uh doing this on your own however uh most companies actually uh hire the the let's say the specialists the dedicated people to to do this it can be one of the
one of the things to do for a content manager as well.
Typically a hundred dollars a month.
That's the average revenue per user per month.
But then again, you can start with free tools or just with Google, right?
Finding the existing conversations.
You don't have to access the
let's say, the newest ones on the daily basis like we do, you can just start with the most popular ones and the ones that are well positioned in Google.
That would be probably the low-hanging fruit because I can imagine you spending a day or two on engaging all those major conversations.
And the beauty of it is you're not
uh, trying to get a single customer that started the conversation.
You are, uh, exposing your company towards, uh, many people who will visit this conversations just like you did, uh, in the future.
Yeah, pretty much.