Michelle Morfett

Yeah.

I think in this whole world of AI and...

Things feeling more fake.

They've never felt more fake.

People are just really searching for personalities online.

And that's the one thing that people can't recreate is your own personality.

Yeah, so I self-published it.

I had gone to a couple of publishers, and one of them was going to take it on.

But you make no money from doing a book through a publisher, maybe a couple of dollars a book.

So I was like, what's the point?

I can do it myself.

So what I did was I just got some of my favorite baking books that are from New Zealand, and they always have, you know, who did the design, where they got it printed, etc.

So all of that information in the back of cookbooks.

And I just started emailing some people and I pieced it together myself.

Yeah.

So I still used a distributor to get it into what calls Paper Plus, Mighty Ape, things like that.

And then so they take a cut 30% after GST.

So it's still better than going with a publisher.

I think it was 30%, something like that.

Yeah, $45.50.