Mike C-Roc
speaker
134 appearances
1 recordings
1 series
first heard Nov 2024
last heard Nov 2024
Mike C-Roc’s voice in public audio — every appearance, attributed to the second.
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Appearances
the way we structured it is you couldn't hire a VA, a virtual assistant from overseas for the same amount of money with the expertise and the network and the systems of process we have. So I want to enter, basically, you know how some people have like fractional CEOs, fractional CMOs. We want to be that
Look, I was a loan officer and I had so many deals coming that I couldn't take anymore. And then I had delays, closing delays, because I didn't know how to scale. I didn't know how to delegate. So no, 100%. And just basically structured the same way I did in the mortgage business, where we would have certain processors and assistants handling a certain number of loans. They'd have a pipeline.
And then we call them pods. We set up pods. And then we just have them. So we do the same now is we have pods. Clients get a team. That team works on that pod with clients. And then everything we do, we document. One of my favorite books is,
which basically lays out what I've already done in the past, but I never really documented it was Dan Martell's buy back your time where everything you do, you document it, you shoot a video on it and then you document it. And then that way you can replicate it. You can bring somebody in.
It just, they don't know how to do the podcast booking side or anything, but they know how to follow a checklist. Yeah. And you create a checklist and they follow the checklist and they know they've done the job.
And you're setting them up for failure. Dude, it's crazy. So we want to set people up for success. So how do you do that? Well, you bring them in and make it as easy a transition as possible and then get in things on a gradient scale and work them up into more difficult things. But you have everything laid out like a blueprint or a step by step. Yeah.
They just, they're just guided into the business so that their comfort level gets better and better as they go. Yeah. And they have confidence building, you know, and they can have quick wins when they come working. Yeah. Well, so let's talk about that. That's interesting too. How do you hire? What's your hiring process like? So,
Well, basically what we've done so far is we've got two Filipino VAs that help us out. Todd is the sales calls and oversees the booking department. I have an ops manager and she came with me from the mortgage company. So I try to look through my network. Yeah. And that's mainly what I like to do is add from my network from the past. We have my son.
I like to help young people out and teach them the game. My son, my ops manager's daughter works with us.
Yeah. Yeah. uh he's 18. my son's 16. that's who booked you that's who booked you on this oh yeah yeah yeah yeah because we just shown the ropes right yeah um but but from here really like i like to look at contracting i don't like to have w-2 employees really i like to contract out and then and then teach them how to have set themselves up in llc and have their own little business
Like, there's nothing better for me than to bring somebody in, teach them the ropes, and then have them get other business too and then explode so I have to go find somebody else.
I don't want to deal with that shit anymore.
Yeah.
like i can teach somebody any business i can't teach somebody how to be smart i mean i've had old dogs trying to teach them new tricks i've had uh bang my head against the wall like people and then you know in the mortgage real estate business you had the phase where people were getting big signing bonuses and i couldn't do anything to keep them yeah because there were there were some loan officers being offered 500 to a million dollar signing bonuses just to come over to
WM rocket. Yeah. Any of those. Yeah. And I was just like, man, this is crazy. And I couldn't argue with them. No. Why wouldn't you take that? Dude, you have to do it. They know they can always come back, you know, you know, so I, I just, I, that was the part of the business I didn't like, but yeah, now I, I, Brand new. Nobody's done this. What we're doing right now, the way we're doing it. Yeah.
And I just get real creative and try different things and make it go.
Yeah.
In the first place. Well, because where I came from and brokenness, I witnessed, I mentioned earlier, I was very observant as a young kid and I witnessed the people around me that were dealing with alcohol problems or prescription drug addiction, or they would always tell a story. It was always based on their past. Yeah. Right. Of why they were being the way they were right now.
And I said, you can't, I just, it was so obvious to me. You can't see that you're creating this life that you're living right now. It's like, it was almost comical to me at a young, at a young age. And I would call them out on it and they would get like pissed. They would try to argue and deny. And I'm like, when you know something, even as a kid, like when you know something, you know something.
Tooth fairy is not real, buddy. Come on, man. And so I knew that that was what was happening. So I started realizing, wait, wait a minute. If you tell a bad story about your past, you must be able to tell a story about the future and then go live into that. And so that's what I started doing as a kid. I was like, I'm going to do this. I'm going to do that.
Showing 81–100 of 134 · page 5 of 7
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