Mike Feazel
👤 SpeakerAppearances Over Time
Podcast Appearances
That would be the bad.
I haven't, I haven't hit that yet.
So no.
I have category one, but that doesn't count.
No, no asphalt shingles.
Tile, yeah, tile and flat, all concrete.
Just continue to do what we're doing right now.
We're going through a bit of a pivot because of the challenges with marketing.
It's been very difficult.
Sixty percent zero click.
Right.
So that's driving up cost per lead.
Everybody I'm talking to and within the large companies, even medium sized companies are getting hit by it.
Regional and national companies have an AI overview.
When you search RoofMax or RoofMax reviews, it says reviews are mixed.
We have 19,000 reviews, 4.9 stars.
They're not mixed.
Yeah, I know.
Right.
But Google is trying to be fair and balanced.