Mike Feazel
👤 SpeakerAppearances Over Time
Podcast Appearances
So that, that is over now, but they made a lot of money, a lot more than they ever thought they would.
It did.
Yeah, it was a fair trade.
We wanted to evolve the product.
We wanted it to do a little bit more than what it originally did.
We wanted to remove the staining from shingles, the black algae that you get in 80% of the U.S.,
And we wanted to get a little bit more soy into the roof, a little bit more of the oil into the roof.
And we're always playing with the formulation, trying to make it better.
That will never stop.
So real simple, right?
Shingles are made of asphalt, and it's the petrochemical oil within the shingle that makes it flexible and waterproof.
And as that oil dries out, just like you get a pothole in the road, it's only because the oil dries out on the road, you start to get hairline cracks, eventually a pothole.
They come in and patch the pothole and replace the road.
And so all we're doing is putting petrol.
We're replacing the dried out petrochemical oil with an all natural bio oil.
And we take, you know, the studies from Ohio State University.
We've taken 17 year old shingles that were removed from a home because they had failed, sent in treated and untreated samples to the testing labs.
And we pass the same flexibility testing required for a brand new roof.
The only difference between a new roof and an old roof is one is dry and brittle, the road, and the other is flexible because it has oil.
So all we're doing is replacing the dried out petrochemical oils with a bio oil and bringing that roof back to a fairly new condition.