Minda Smiley

And we also are seeing the beginnings of sort of a backlash to social media, especially among younger people who are really, you know, they kind of know that they are addicted to these platforms, and yet they also want to get off of them.

They feel quite disillusioned by them.

There is this push to be more mindful of how much time you're spending on social media.

That's why we're seeing companies like Brick come up.

And just this push to really get off of screens in general and get offline.

So these social media companies, they're dealing with these verdicts, but they're also just dealing with like larger behavioral issues that are having an impact.

Yeah, I does feel like this time is going to be different.

I do think so.

I mean, again, I don't think we're going to see massive changes overnight.

But, you know, these are being called landmark cases for a reason.

And the fact that these juries are not coming out, you know, in the favor of these social media companies is not a good look for them.

And I do think even, you know, I was talking earlier about how, you know, I don't think we're going to see like a massive hit to add revenue or anything like that.

But I do think it's going to, you know,

marketers and users alike, parents, you know, all kinds of stakeholders are going to be, you know, further thinking about how they show up on these platforms.

And I think there is an element of like reputational damage that is already happening in terms of like, you know, do we want to be showing ads on these platforms that are increasingly just looking like, you know, don't have a great reputation right now.

And I think, you know, for a while, the reputation hasn't been great, but it's certainly not getting better at this point.

So we could see some shifts happening there for sure.

Yeah, it's a great question.

I mean, I think Snapchat definitely has kind of a stickiness problem.

I feel like we see people often age out of it as they grow older.