Nadine Horton
π€ SpeakerAppearances Over Time
Podcast Appearances
GMB doesn't believe that the collapse of Wilco was inevitable.
We think that actually what resulted from what brought about the collapse was weak leadership and a failure of Wilco to adapt to a changing market.
The consistent face on the leadership team was, of course, Lisa Wilkinson, who you'll be speaking to later.
So we do believe that she bears a significant amount of responsibility there.
Our customers, and you can see this in the figures over time, have gradually reduced shopping with Wilco.
Lots of people have their theories as to why.
Some on my list, if you're interested, are that we failed to grow and scale our online business.
The cost of living crisis clearly reduced our sales.
We had big internal challenges around product availability that was caused by many internal difficulties to do with things like lorry driver shortage, distribution centres, sorry, infrastructure changes, lack of credit assurance and low supplier confidence.
We had moved to a position where we had an unclear customer proposition and I've heard some of the statements people have made as against the discounters, we're a value retailer, but our proposition was unclear against the discounters.
We failed to satisfactorily address our category and product offer and moved to something different and better.