Nancy Ham

One, I want our employees to have great jobs.

So if I see somebody who's stuck in a job and they're doing some kind of manual repetitive task, we can automate that.

So you can do something more interesting.

So I want to create better jobs that use higher brain functions.

But also for our customers, I'll give you a quick example.

We're always looking at why are our customers calling us.

We offer unlimited telephonic support.

We love talking to our customers, but we know they're busy and they probably prefer not to call us.

So with one project, we automated part of that onboarding process and that stopped 1500 phone calls a month.

I'm going to just take the fifth because that's not something we want our competition to understand quite how good we are at that.

Well, yes.

And part of being backed by a company like Battery Ventures, they've invested in more than 100 SaaS software companies across many industries.

And so we have access to their SaaS benchmarks.

And we're constantly looking at that.

And from a sales and marketing perspective, we are one of the most hyper-efficient companies in their portfolio.

And one reason is WebPT does a lot around thought leadership.

Our mission is to help rehab therapists achieve greatness in practice.

And so we do tremendous amounts of free education, blogging, webinars, and we get millions and millions and millions of web hits a year.

And so people come to us virtually, they get demos virtually, and then the whole process begins.

We're the third most searched company.