Nathan Berry

And actually, January of this year, we passed a billion dollars earned by creators on ConvertKit.

through other platforms.

Through the aggregation.

Through the aggregation.

And so now with Convert to Commerce, it's basically like we checked out this big goal, which is on our mission page.

And then we said like, done.

Next.

Now it has to be a billion processed through our payment systems.

And that we launched in private beta in mid-July.

And one thing that's been interesting is it is much harder to get traction than I expected.

So we're at almost half a million in GMV.

And it's fascinating how... It's total GMV process through July.

Yeah.

And so it's a lot lower.

Like just for example, in a conversation that we were having over email, you're like, hey, have you hit that billion dollars yet?

And I was like, not only have I not hit it, but this is hard.

And it's again, these compound returns that are going to come into play.

You've got to get people to switch over from what they're doing.

You've got to get all the beginners who are thinking about selling their first product.

They made their first $50, their first $100, and it's going to be a few years before they're making $10,000, $100,000.