Nathan Latka

Sorry, Casey.

I was thinking this was a podcast.

Sorry.

This is an email list that you've built called SaaS Steps, not a podcast.

Now, before we wrap up with the third big growth channel you're operating on, which is influencers, and we've got about four more minutes left here, what are you measured by in your role?

Is it number of new leads, number of MQLs?

How do you know if you're winning or not?

And when you add all this up last month, how many total new leads did ActiveCampaign get?

Okay.

Trials per month.

Is any of the content you're working on purposely built for that part of the funnel, getting the trial to convert?

Or is it just to get the person in the top of the funnel, the impression from LinkedIn to sign up for the free trial in the first place?

What should we know about influencers, how you were doing it?

Can you list a specific name on that?

Who are your top one or two influencers over the last 30 days?

And what's Balaji?

Casey, I understand you can't share the revenue number, but can you share how many influencers you paid at least a dollar over the past three days?

So we get a sense of how big the program is, you know, is it 10 influencers, a thousand influencers?

Okay, so still pretty focused.

Yep.