Nathan Latka
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So to be clear, a company like a bank or a mortgage broker, right, is wanting to work with a homeowner.
If PNC Banks wants to do more mortgages, they will then you will sell directly to them and then they will help get cocoon used by the homeowners they're looking to do loans to.
I see.
Okay.
So how many B2B customers, those white label customers, are you serving today?
Are we talking five big enterprises or 5,000?
Okay.
So pretty high touch then sales cycle if there's 20 to 25.
Yes, I would say that.
Okay.
And which of these sort of use cases are the biggest?
Is it 20 realtors or is it more mortgage brokers or banks or real estate investors?
Which one's the biggest use case?
Okay.
And so for a hypothetical bank that's using you, let's just stick to that for a second.
How do you price?
You don't have pricing on your website.
You have a contact form.
So is it a one-off negotiation each time?
How do you structure this?