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Nathan Latka

๐Ÿ‘ค Speaker
223384 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Before we dive into the Crocs website so you can show us sort of how they use you, how many customers are you working with today?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Just total count.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Okay, so let's go to Crocs now.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Where can I go on the Crocs website to see the thing that you're powering?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

So you picked a great- So is this you right here?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Is this you?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Okay, so let's dive into this example here.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Like, are they controlling all this metadata through your platform or just the image over here on the right?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Tell me more about your team.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

You come from a deep technology background.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

How many people are full time today and how many are engineers?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

All right.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

So 25 on the team today, about 16, 17 of them are engineers writing real code.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Explain to us how customers pay you, right?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

You guys have a lot of engineers.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

I'm sure you have some business and marketing folks.

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

What does your pricing look like today?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

So just when you say low five figures, is it fair to say an average contract price might be $50,000 per year?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

When will you have your first million dollar per year customer?

SaaS Interviews with CEOs, Startups, Founders
Bootstrapping Through War to $6M ARR: A SaaS Founder Story

Wait, wait, wait.