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Nathan Latka

๐Ÿ‘ค Speaker
223769 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Tell me about a customer that pays for Organize app.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

And when you say lots of paying customers, how many paying customers?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

That's great.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

And what do you charge per month on average?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Okay, and how much?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Okay, so $1 per user per seat per month or $1.25.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

And then how many seats do the five customers currently have?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Well, so why does it jump?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

I mean, if they use your tool and pay for it and get addicted, they shouldn't churn at all.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Why does it jump?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

And help me understand, Andrew, how you got these first five customers.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

I want to go deep on how you optimize for Slack because I'm on the listing right now.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

Slack does not use ratings.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

So it's not like you can get to the top of a list if you get a lot of five-star ratings.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

But what you have in your description are bold words like org chart, birthday, work anniversary, manage PTO.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

How did you know what keywords to target?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

And does making them bold actually get you more traffic from Slack?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

So Andrew, they're tracking how many people click that green add to Slack button.

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

So for you guys, last month, how many people downloaded Slack on the Slack directory?

SaaS Interviews with CEOs, Startups, Founders
Learn from Organice: How to get free customers from the Slack App Exchange

So is it fair to say that all of your trialing customers and paid customers today have come from the Slack app exchange?