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Nathan Latka

๐Ÿ‘ค Speaker
223769 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

How are you winning deals over Hoppin and so many other players?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

So how do you manage growth now moving forward?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

How much are you burning, net burn per month, would you say?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

600 to a million so still high but you sort of smile you sort of smile when you say that a little bit why do you why do you smile uh it is still high i would say it's still high it is still covered at a burn i would say and we are very cognizant of it trying to bring it down i mean but it sounds like i mean you probably still have what probably more than 22 23 million in the bank from your series a right yeah very correct yeah yeah i mean so you've got 24 plus months of runway right

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

And what do you think you'll grow ARR to by the end of this year, 2023?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

And what's the growth strategy?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

You went from 110 customers to 200 over the past 12 months.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

How do you go from 200 to 300?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

Let me ask you a question.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

I get invited to these virtual summits all the time, and it's like two days and 100 speakers, and I get it.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

The event organizers want as many speakers to get the list as big as possible.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

But what happens is you go on this, and the first session has like 1,000 people.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

Three hours in, you've got like five people on, right?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

No one's going to sit in front of a computer for two days and just watch your streaming event.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

Yeah.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

First off, is that accurate?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

You have the data.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

And if it is accurate, what would you tell event organizers in terms of how to plan a virtual event to maximize live eyeballs?

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

Yeah.

SaaS Interviews with CEOs, Startups, Founders
Event SaaS hits $6m in ARR 100% YoY Growth and $128m Valuation on $28m Raise

What I just heard you say is if you're a B2B SaaS company and you're looking at your own online event, like Amplitude or Toast or Drift, Sales Loft, try and do like a four to five hour, one day session, do quick sessions, 15 to 20 minutes per speaker and get in 30 speakers because then they'll all promote.