Nathan Latka
๐ค SpeakerAppearances Over Time
Podcast Appearances
But generally speaking, really good trends over time here.
Walk me through how you run your SEO strategy.
Do you have an external agency?
Do you do it personally?
Okay, let's go deep for a second here.
Construction management software for small businesses brings you a lot of traffic, 1700 free clicks per month.
That's amazing cost savings.
Other people might pay $10 per lead for Google ads.
That's like, you know, $17,000 of free value you're getting from one blog post every month.
So if you annualize that, you know, that's like $200,000 of free value every month from this one blog post.
So a couple of questions.
How did you know that you wanted to target this long tail keyword?
And how did you specifically structure this page to optimize for Google's SEO schema?
So if you guys are just getting started on SEO and you want to copy this tactic, a couple of things to keep in mind, the table of contents at the top that links to the rest of the article is a very good SEO signal.
It shows that you understand internal linking and that this is a critical anchor piece of a piece of content here.
As you scroll down, obviously, really good visuals.
There's H1 and H2 tags that are optimized as we continue scrolling down here.
There's a clear pattern, so the visual design is obvious.
It's one through six, listing all the competitors with specific strengths and limitations.
Again, SEO optimized.