Neil Freiman
👤 SpeakerAppearances Over Time
Podcast Appearances
If you hear automaker CEOs talk about it from Mary Barr at GM to Jim Farley at Ford, they're saying that they got ahead of the consumer.
And some of this has to do with
government incentives to push these automakers to make electric vehicles.
But the consumer was just not there.
They never caught on in a big way, at least yet here in the United States.
Many, many reasons for that, whether it's the high cost or not enough chargers or that the fact that gas is below three dollars a gallon now.
But for whatever reason, that automakers got way ahead of the consumer.
And now that they say to a T, we're following where the customer is going and the customer is still buying hybrids and they're still buying
internal combustion engine cars.
Now, some analysts are quite skeptical that these automakers can pull off what they're saying.
They're saying we can do this balancing act where we still lean into gas-powered cars and hybrids, but at the same time win this global EV race against China.
Because right now, the Detroit Big Three, they collectively have less than 5% of the global EV market.
The top three EV sellers are Tesla, Geely, and BYD.
They
they together have nearly 40%.
So they're saying you're trying to have it both ways here, Ford and GM.
You want to lean into more gas-powered cars and you're winding down operations for a lot of your biggest EV sellers.
And at the same time, you want to grab market share.
You're saying that Chinese EVs are about to take over the world and you want to compete against them.
Well,