Nick Hollinger

And then once we started hitting some revenue and finding those growth channels that we needed, we went and got a loan from what's in Canada.

It's called the Business Development Bank of Canada.

And they do business loans for smaller companies and take a personal guarantee on them.

But that was already after we had revenue to kind of increase our marketing spend.

45 grand.

Uh, first customers, that was, that was a bit, I have a terrible memory, but I'll try to, I'll try to go back that far.

Uh, so not far.

Yeah.

I barely remember what I had for dinner last night.

Um, so the, the first customers were mainly just us testing channels.

Uh, we use, uh, we use different, uh, Google analytics, uh, sorry, Google AdWords, Facebook,

uh, all these different channels to actually, um, to actually, you, uh, generate signups on our beta.

Uh, and then we also reached out to friends that we had within the industry and got a few customers.

Uh, so the first ones would have been Google AdWords for the most part.

We tested out a bunch in the, in the beta, uh, that we had, and we signed up about a thousand accounts in the beta.

So

We use a number of different channels.

And for AdWords, it would be website visitor identification.

It would be a big one for us.

Product Hunt drove us a ton of different signups.