Nicolas Cole

100%. So said differently, my little framework for that is whenever I'm coming up with the main points of a piece, doesn't matter if it's an email, article, Twitter thread, doesn't matter. Once I've come up with all the main points, I then stack rank them in the ones that are most interesting or most compelling.

100%. So said differently, my little framework for that is whenever I'm coming up with the main points of a piece, doesn't matter if it's an email, article, Twitter thread, doesn't matter. Once I've come up with all the main points, I then stack rank them in the ones that are most interesting or most compelling.

Because inherently, once you come up with them, usually there's one where you're like, oh, what a great main point. Well, you should make that the first one, right? Because that hooks the person.

Because inherently, once you come up with them, usually there's one where you're like, oh, what a great main point. Well, you should make that the first one, right? Because that hooks the person.

Because inherently, once you come up with them, usually there's one where you're like, oh, what a great main point. Well, you should make that the first one, right? Because that hooks the person.

Okay, so cool. So now what do we do? We take this, we take our improved headline, And we go, okay, great. So going back to writing this as an 800 word article, here's the headline I came up with. Feed that into there we go. And here are the three lessons I came up with. We take these copy paste here. Then we say, but I want to stress test the quality of these lessons.

Okay, so cool. So now what do we do? We take this, we take our improved headline, And we go, okay, great. So going back to writing this as an 800 word article, here's the headline I came up with. Feed that into there we go. And here are the three lessons I came up with. We take these copy paste here. Then we say, but I want to stress test the quality of these lessons.

Okay, so cool. So now what do we do? We take this, we take our improved headline, And we go, okay, great. So going back to writing this as an 800 word article, here's the headline I came up with. Feed that into there we go. And here are the three lessons I came up with. We take these copy paste here. Then we say, but I want to stress test the quality of these lessons.

Can you please come up with five more batches of three lessons related to this article headline? So I can see if there are any other opportunities to improve. GHPT's thinking. Again, I want to emphasize this process that we're going through is exactly the process that an editor-in-chief and a columnist go through. It's the same thing.

Can you please come up with five more batches of three lessons related to this article headline? So I can see if there are any other opportunities to improve. GHPT's thinking. Again, I want to emphasize this process that we're going through is exactly the process that an editor-in-chief and a columnist go through. It's the same thing.

Can you please come up with five more batches of three lessons related to this article headline? So I can see if there are any other opportunities to improve. GHPT's thinking. Again, I want to emphasize this process that we're going through is exactly the process that an editor-in-chief and a columnist go through. It's the same thing.

You're just deferring to someone else's brain, or you could use the AI brain, right? So here, adopt a contrarian mindset, treat frustration as a business opportunity.

You're just deferring to someone else's brain, or you could use the AI brain, right? So here, adopt a contrarian mindset, treat frustration as a business opportunity.

You're just deferring to someone else's brain, or you could use the AI brain, right? So here, adopt a contrarian mindset, treat frustration as a business opportunity.

Yeah.

Yeah.

Yeah.

Again, great example of how AI gives a bunch of options, but your taste has the context to be like, the risk reward of me using that phrasing maybe isn't going to be as effective, right? You are editor in chief. Little writing pro tip for everyone. A lot of times when people come up with subheads, they think the same way that AI does. They think in terms of quippy main titles.

Again, great example of how AI gives a bunch of options, but your taste has the context to be like, the risk reward of me using that phrasing maybe isn't going to be as effective, right? You are editor in chief. Little writing pro tip for everyone. A lot of times when people come up with subheads, they think the same way that AI does. They think in terms of quippy main titles.

Again, great example of how AI gives a bunch of options, but your taste has the context to be like, the risk reward of me using that phrasing maybe isn't going to be as effective, right? You are editor in chief. Little writing pro tip for everyone. A lot of times when people come up with subheads, they think the same way that AI does. They think in terms of quippy main titles.