Nicolas Cole

He's like, if you know how to do that, and then you apply it to fiction or storytelling, you are 10 times more dangerous than the person who came up in the storytelling world, but has no knowledge of hooks or selling or like, and the difference, and this is part of this other book I'm working on called Writer Career Paths. But if you look at

He's like, if you know how to do that, and then you apply it to fiction or storytelling, you are 10 times more dangerous than the person who came up in the storytelling world, but has no knowledge of hooks or selling or like, and the difference, and this is part of this other book I'm working on called Writer Career Paths. But if you look at

He's like, if you know how to do that, and then you apply it to fiction or storytelling, you are 10 times more dangerous than the person who came up in the storytelling world, but has no knowledge of hooks or selling or like, and the difference, and this is part of this other book I'm working on called Writer Career Paths. But if you look at

The best selling nonfiction authors, James Clear, Mark Manson, whatever, they are a tenth of the best selling fiction writers. The IP value is astronomically different. You know, James Clear goes and makes 30 million off Atomic Habits. John Grisham makes 300 million off of legal thrillers. plus the value of his library and IP.

The best selling nonfiction authors, James Clear, Mark Manson, whatever, they are a tenth of the best selling fiction writers. The IP value is astronomically different. You know, James Clear goes and makes 30 million off Atomic Habits. John Grisham makes 300 million off of legal thrillers. plus the value of his library and IP.

The best selling nonfiction authors, James Clear, Mark Manson, whatever, they are a tenth of the best selling fiction writers. The IP value is astronomically different. You know, James Clear goes and makes 30 million off Atomic Habits. John Grisham makes 300 million off of legal thrillers. plus the value of his library and IP.

So what is even more interesting is if you think about that bet and you go, I'm gonna go into a sub-genre, I'm going to elevate the experience, I'm gonna flood it with quality volume, you're also not just building Cashflow from book sales or long-term IP value, turning it into series. But you also could break that into its own company. And then a publisher goes, whoa, you built a niche library.

So what is even more interesting is if you think about that bet and you go, I'm gonna go into a sub-genre, I'm going to elevate the experience, I'm gonna flood it with quality volume, you're also not just building Cashflow from book sales or long-term IP value, turning it into series. But you also could break that into its own company. And then a publisher goes, whoa, you built a niche library.

So what is even more interesting is if you think about that bet and you go, I'm gonna go into a sub-genre, I'm going to elevate the experience, I'm gonna flood it with quality volume, you're also not just building Cashflow from book sales or long-term IP value, turning it into series. But you also could break that into its own company. And then a publisher goes, whoa, you built a niche library.

We'll acquire your little publishing house for whatever. So you also have exit potential.

We'll acquire your little publishing house for whatever. So you also have exit potential.

We'll acquire your little publishing house for whatever. So you also have exit potential.

I have no idea, but I'm going to guess it's in the ballpark of like five or 10 X cause you're buying IP. It's gotta be, it's not two X, you know, five to 10 X profit or revenue. I'm going to guess it's probably top line because they care more about the longterm value.

I have no idea, but I'm going to guess it's in the ballpark of like five or 10 X cause you're buying IP. It's gotta be, it's not two X, you know, five to 10 X profit or revenue. I'm going to guess it's probably top line because they care more about the longterm value.

I have no idea, but I'm going to guess it's in the ballpark of like five or 10 X cause you're buying IP. It's gotta be, it's not two X, you know, five to 10 X profit or revenue. I'm going to guess it's probably top line because they care more about the longterm value.

That's a nice round number to use. Let's just say it's 7.28x is the average.

That's a nice round number to use. Let's just say it's 7.28x is the average.

That's a nice round number to use. Let's just say it's 7.28x is the average.

No, dude, I got it even better.

No, dude, I got it even better.