Noah

That at the end of the day, nobody is actually a customer until they have bought from you at least two times, right?

So until they have bought from you twice, they're still a prospect because the reality is if somebody just buys from you one time, right?

And let's say they do a single month, it's like, okay, well, yeah, they've, they've trialed you and they've trialed some things, but they're not like a true customer in the sense.

And you're still going to have to likely have to pay to try and acquire them in some way, shape or form.

Right.

And so.

It's always that thing that I think about.

And whenever we're thinking of like something like this, where it's like super easy to, you know, look at that and be like, yeah, I know exactly on average, how long this person is going to stay every single time they sign up.

I imagine it just makes, you know, that idea of retention marketing that much easier.

That does make me wonder though, do you know, by chance, what is your, how long is your longest standing customer as a customer?

since since the beginning um well i guess i should ask is this like an actual customer or is this somebody like you know at this point

No, no.

I mean, it's type thing like here for us, we still have technically it's not the first, but the second ever client that we ever brought on.

Right.

And it's the type of thing where like anytime that client is like, hey, can you guys do this?

We're like, yes.

Yes, please.

We're more than happy to.

Right.

Because it's it is that thing of like having a customer of any kind that is like, you know, just so diehard and like someone who's just like, I mean, for the ones that are involved in the community, that's even better, I would imagine than,