Oren Meets World
speaker
86 appearances
1 recordings
1 series
first heard Sep 2024
last heard Sep 2024
Oren Meets World’s voice in public audio — every appearance, attributed to the second.
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Appearances
Those are your three options for content, right? And what happens is so many people fall in that third bucket because they go say, I'm going to talk about my brand story, or I'm going to talk about what my product does that's cool, and no one cares. And even if you're an established brand, why a lot of their content isn't good is that they don't care.
But if you take that same lens, I'm going to talk about that, and I'm going to provide saveable, shareable value, or I'm going to entertain in such a way that people are consuming it in replacement of entertainment, that's where you can succeed on short form.
And so if you're an expert, you're trying to build your following or do the kind of thing I've done on there, I'd be laser focused on telling stories about things because people don't care just about facts. They care about facts in context of stories that are also playbooks that enable people to act.
If you're an expert in any field from fitness to branding, to e-commerce, to whatever, you're a cardiologist, that is the format for which you to succeed.
Yeah, I'm at Oren Meets World, O-R-E-N Meets World, on Instagram, TikTok, YouTube. YouTube is my favorite personal platform at the moment, even though it may not drive the brand value. So you can come check out the long form on there. I have a newsletter called Hyper that is in my link bios on all there, where we talk specifically about brand strategy and creative direction.
That is a worthwhile read. So appreciate you having me.
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