Paddy Galloway
👤 PersonAppearances Over Time
Podcast Appearances
To me, that's like four or five things that you sit down and decide a video needs to have to get to the next level, to get to the point where you're even choosing. Like when I have these 100, 200, whatever, 1,000 ideas in the spreadsheet, they're not even at the point of choosing. They're just at the point of, okay, you're ready to go into the elimination criteria.
To me, that's like four or five things that you sit down and decide a video needs to have to get to the next level, to get to the point where you're even choosing. Like when I have these 100, 200, whatever, 1,000 ideas in the spreadsheet, they're not even at the point of choosing. They're just at the point of, okay, you're ready to go into the elimination criteria.
To me, the elimination criteria, four or five points, I'll give you some examples of like what we do with clients. So one thing I would always put in the elimination criteria is can I think of a good title for my offer of this? annoys me when people say, I've got this great idea, but I can't title film all that. I would always say, well, you don't have a great idea then.
To me, the elimination criteria, four or five points, I'll give you some examples of like what we do with clients. So one thing I would always put in the elimination criteria is can I think of a good title for my offer of this? annoys me when people say, I've got this great idea, but I can't title film all that. I would always say, well, you don't have a great idea then.
To me, the elimination criteria, four or five points, I'll give you some examples of like what we do with clients. So one thing I would always put in the elimination criteria is can I think of a good title for my offer of this? annoys me when people say, I've got this great idea, but I can't title film all that. I would always say, well, you don't have a great idea then.
Like that's not a great idea for YouTube if you can't title film all that. Unless you just can't think of one, there is one out there. But if you can't realistically in your head, find a way to package it, it's not a good YouTube video. So that could be one. And you'd be amazed. You might have 200 videos in a spreadsheet.
Like that's not a great idea for YouTube if you can't title film all that. Unless you just can't think of one, there is one out there. But if you can't realistically in your head, find a way to package it, it's not a good YouTube video. So that could be one. And you'd be amazed. You might have 200 videos in a spreadsheet.
Like that's not a great idea for YouTube if you can't title film all that. Unless you just can't think of one, there is one out there. But if you can't realistically in your head, find a way to package it, it's not a good YouTube video. So that could be one. And you'd be amazed. You might have 200 videos in a spreadsheet.
You apply that filter of like, could we actually come up with a good title film? Suddenly you have 40. And you're like, oh, okay, I've got rid of a lot. And another filter is the view target filter, which I really like, which is a bit of gut, but it's like, hey, like realistically, could this video get X views?
You apply that filter of like, could we actually come up with a good title film? Suddenly you have 40. And you're like, oh, okay, I've got rid of a lot. And another filter is the view target filter, which I really like, which is a bit of gut, but it's like, hey, like realistically, could this video get X views?
You apply that filter of like, could we actually come up with a good title film? Suddenly you have 40. And you're like, oh, okay, I've got rid of a lot. And another filter is the view target filter, which I really like, which is a bit of gut, but it's like, hey, like realistically, could this video get X views?
So for me on my channel, when I made my own videos, it was, can this video get 1 million views? And if you look at my channel, the average is around 1 million. A lot of videos didn't get 1 million. But I always tried to make videos that I thought if everything went well, this video could get one million views. For other channels, it might be 10K, 5K, 20K.
So for me on my channel, when I made my own videos, it was, can this video get 1 million views? And if you look at my channel, the average is around 1 million. A lot of videos didn't get 1 million. But I always tried to make videos that I thought if everything went well, this video could get one million views. For other channels, it might be 10K, 5K, 20K.
So for me on my channel, when I made my own videos, it was, can this video get 1 million views? And if you look at my channel, the average is around 1 million. A lot of videos didn't get 1 million. But I always tried to make videos that I thought if everything went well, this video could get one million views. For other channels, it might be 10K, 5K, 20K.
For you, maybe it's less about views and more about can this get X amount of positive comments or whatever it might be. But some sort of like aspirational target, because it's amazing how many times we justify a video, but then if we put it through that filter of saying, let's be real here, like could this get this viewership? It's too much of a just a, I'm not sure, you know?
For you, maybe it's less about views and more about can this get X amount of positive comments or whatever it might be. But some sort of like aspirational target, because it's amazing how many times we justify a video, but then if we put it through that filter of saying, let's be real here, like could this get this viewership? It's too much of a just a, I'm not sure, you know?
For you, maybe it's less about views and more about can this get X amount of positive comments or whatever it might be. But some sort of like aspirational target, because it's amazing how many times we justify a video, but then if we put it through that filter of saying, let's be real here, like could this get this viewership? It's too much of a just a, I'm not sure, you know?
You're never going to be guaranteed, but like as an example, I made a video on my channel where I covered Graham Stephan, who's a finance YouTuber. I broke my rule because Graham Stephan on his own channel was doing 300K views per video. So me making a video brainstorming how Graham Stephan grew his channel, it's probably not going to get one million views a video.
You're never going to be guaranteed, but like as an example, I made a video on my channel where I covered Graham Stephan, who's a finance YouTuber. I broke my rule because Graham Stephan on his own channel was doing 300K views per video. So me making a video brainstorming how Graham Stephan grew his channel, it's probably not going to get one million views a video.
You're never going to be guaranteed, but like as an example, I made a video on my channel where I covered Graham Stephan, who's a finance YouTuber. I broke my rule because Graham Stephan on his own channel was doing 300K views per video. So me making a video brainstorming how Graham Stephan grew his channel, it's probably not going to get one million views a video.