Pat Flynn
Appearances
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
storytelling is going to be the most powerful number one skill in the world that you can learn right now learning how to tell a story make a connection and emotionally have somebody hang on to your words and listen to you that's how you make movements that's how you make change pat flynn the founder of spi he helps people build passive income driven online businesses has created this empire that makes over seven figures a year how
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Yeah. And during the pandemic, everybody was all nostalgic and wanting to relive their childhood. And now they're bringing their kids along with them. And it's grown to the point now where I host two live events every single year called Card Party that each now will host 5,000 people. We had about 3,500 last year and we're hosting two events this year. I have a relationship with Pokemon.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Oh, by the way, this also, speaking of just like opportunities that pop up, This Pokemon thing allowed me to open packs of Pokemon on Ford Field at the Detroit Lions-Vikings game this past season because for whatever reason, they, for good luck, opened packs of Pokemon before the game. I found out that their TikTok manager was a big Pokemon fan. So we had a connection. And then I just pitched it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
What's the worst that can happen? He would say no. I said, hey, what are the chances that I could get out there and open a pack with you on Ford Field? It's a good line.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And he said, come on by January 6th. It was the number one game of the season, by the way. And I got to open a pack and that video was one of their top most viewed videos for a while, which means that they might invite me back. I also now with the San Diego Football Club, the new MLS soccer team. Yeah, let's go. There's a team here now? Oh yeah, first year. This year?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
But if you totally take yourself out of this thing, it's a soulless thing now. And for a while I was starting to feel like it was just, I was just going through the motions. It was publishing a podcast episode and immediately dreading the next week that I had to then create another podcast episode, the content hamster wheel. as they call it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
First year major leagues this year, yes. That's cool. And they invited me to come out because a bunch of their guys watch the channel. And it's like when you put yourself out there in the world, your vibe will attract your tribe. And it's been the coolest thing, you know, to just be me. And for the longest time in my life, I didn't feel like I was good enough.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I was short, like literally five feet tall my senior year of high school. I was bullied. I never felt like I belonged except in the marching band where all the other nerds who were picked on existed. And that's where I found my home in marching band. And then I eventually realized that when you embrace your weird, that makes you unique and it brings other people like them or like you together.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And now I have this community of a million followers of other weird Pokemon nerds. It's amazing. 42 year old Pokemon nerds.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Right. I once heard, I think it was our good friend, Chris Ducker, who said, do what you do best, delegate the rest. And that's what I've learned to do. Now, that's not easy to do when you're just starting out because you have to wear all the hats. But eventually, with SPI, my entrepreneurial brand, I'm just on the podcast and I'm writing email newsletters, which I love to do.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I'm no longer hitting publish in WordPress anymore. And that's allowing me to have more energy for the things I love to do. And I found people who love hitting publish in WordPress. There are those weird people out there, right? And it's been really cool to see, even in parallel, your evolution as well, and the new phases of your life, and you're newly married, and now your new book.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
It's just, I'm so proud of you, Lewis. I know that we both have gone through some rough patches and hard times over the years, and I'm proud of you.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And that's a hard trap to be in because you have these handcuffs. And if you slow down, then you start losing followers or starting to lose momentum. And it just felt like a job. And I was like, I'm in this space, so I don't have to do the job, but now I'm just my own boss of my own job. And I feel like even less fulfilled as a result of that.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Appreciate it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
My mind goes to a lot of creators who I work with who struggle because they're doing the work and they're not seeing the results. They're creating the videos and they're not seeing the views. They're publishing on TikTok and they're not seeing the likes. And a good friend of mine, Alex, a different Alex, once said, count uploads, not likes. And I was like, man, that is so powerful.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
When you have, for example, let's say you're gonna try to build an audience on TikTok, for example, instead of like, I'm gonna try to get this many views, or I'm gonna just try to get this many likes, what if you just went daily for 60 days? And that was your goal. Daily for 60 days.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And on TikTok, especially, we know this as creators, the strategy is to have some quantity and stay relevant by publishing daily. And not even worry about the views. So if you get to the 60 days, you've won no matter what. You've done it because that is the thing you can control. You can control your production and your publishing. You can't control the algorithm.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
You can't control whether a person likes this video or not. Yes, we look at those and we base decisions off of those things. We pivot based off of those things. But when we base our mood on something that we cannot control, you are letting external factors potentially break you. And I heard this quote once, an egg broken from the outside, life ends. an egg broken from the inside, life begins.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So it has to happen. from the inside. And when you base your success on the work that you're doing, putting in the reps, not only will you still feel like you've gotten the job done and then go, okay, well, this didn't work out, but I gave it a shot. Let's pivot and talk to and find other people who've done this and help guide me. So the mentorship thing again, coming up.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
But also when you have those reps and you're not caring about the numbers, you're caring about your production, your storytelling, you will get better, you will get faster. You will go from one hour editing to 20 minutes to 10. And things just start to happen. With my Shorts channel, I started the Shorts channel, again, is in the Pokemon space. I started it with the 60-day experiment in mind.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So I've always found, and thankfully I wasn't in that position for a long time, but I did discover it and it felt, and it led to procrastination. It led to just not great content. It was just, I had to get the schedule out. So I put something out. And I found that what really helped me was just finding the fun again. Finding the fun again.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I said, I'm just going to go to 60.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I have another itch I want to scratch.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Right.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And then as far as the learning that can happen, and this is what my next book is about. It's about the information overload. Um, Lean learning is what it's called. It's finding the difference between just in time information, that's what we want. Not just in case. What do you mean just-in-time information? Just-in-time.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Whatever your next thing that you're focusing on is, and within that, your literal next steps, that's what you're focused on. That's it. Only allow yourself to learn about those things and those things alone. Knowing that when you get past that, there will be other resources available for you. Trusting that because we know there's so much information out there now.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
versus just in case information, which looks like a person who subscribed to 25 different podcasts, listens to every episode because of the golden nuggets that they will never put into action, right? A big moan in the audience right there. I might have just called some of you out.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
and the momentum begins, you start to get excited because you've gotten part one done and you move on, right? How many people read books all the way through and never take any action? What if you read chapter one of Lewis's new book, you took action on that, and then you read chapter two?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So the Shorts channel, I was learning about telling a 60 second story and how to do that best. I found a company to create a little jingle. Should I open it or should I keep it sealed? And that's- That's the jingle. That's literally what I sent them. It sounded just like that. And I said- You sent that? You said this? I recorded it and I said, please make this sound good.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Oh, there's been parodies of it now. Like somebody opened a package of baloney and was like, should I open it? And then they open it and they're like, oh, this one's valuable. Why is there mold on this one? Like it was...
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And now I'm a 42 year old man playing with cardboard with cartoons on it. And I'm having the time of my life. And as a content creator, especially when you are having fun with whatever it is that you're doing, your passion comes through that screen, comes through that audio file, comes through in those words and those emails, your audience can feel that too.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So the concept is really simple and easy, but I adorn it with these other flavors. Yeah, you make it fun. You make it unique. I add some spice and salsa to it like you're dancing. And then if at the end it's a bad pull, I have a second jingle, which is like a bad version. And then I have a good one for when I pull good cards.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And 35 days into the 60-day experiment, I was getting just a few hundred views a day.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Yeah. And I was like, if I was in my older self and not thinking about just controlling what I can control, uploading every day, getting to day 60, I would have given up probably by day 14. Two weeks in, this is going nowhere. But I said 60 days. Day 36, one of the videos hit 750,000 views. All the other videos started to get some love.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And then every video after that, I'm at a point now where after 24 hours, it's pretty much a guaranteed million views on a new video. It's crazy. And it takes me 10 minutes to edit every day because I've done it every day and I've gotten the system down. I have templates, the same music, the same canon, the same cadence. And... then I can go to the Detroit Lions game again.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
This man is good.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
If I believe that that's going to happen, it's going to happen. Whether you think you can or you can't, you're right, Henry Ford. And so I don't believe that's gonna happen. Because if I did, it would affect my content and the quality of it already. I would reach too far. I would maybe try to add too many explosions in the videos, like a Mr. Beast video. Now it's just like ridiculous, right?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Let's give 50 million away and 100 million.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Oh my gosh, he's playing games, that's for sure. Squid games. He's a master at it, by the way. Oh, completely. Yeah. If that starts to happen, I will find the fun. That's it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So I started my podcast in 2010. And at one point, we started inserting questions from the audience at the end of those episodes. And they were really great. We even used a tool called Speakpipe to collect those voicemail questions so people could hear other people like them at the end of the show. It was really fun.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
The problem was it was just random questions that had nothing to do with the podcast. So I wanted to start a second show to house all those questions and just have a show of me answering and essentially coaching people. And that was called Ask Pat. Yeah, that became Ask Pat. Although I said, well, it takes me forever to create one episode a week. How am I going to do five a week now?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And today, more important than ever, it's not just about the information you're sharing. I mean, how many of us are overwhelmed from all the information that's available to us today, right? So overwhelmed. I mean, back in the day when we started, information was valuable. It was scarce. It was scarce.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I need to go to somebody who does... like a daily show. And we know a guy named Johnny Dumas who has a daily show. And I literally took him out to coffee and I said, John, coffee's on me. Tell me how you go daily. And he literally told me he recorded them all in one day. Tuesday, I think he records an entire week's worth of episodes. So he batch processes.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So he wakes up on Tuesday and he just knows he's going to grind for eight hours and get all those hour long episodes out as Pat was going to be much shorter. So I was like, OK, I think I could carve out a day. What else do you do? What else? I have an assistant who then takes those voicemails and like edits it for me. Oh, cool, tell me more about that. So I got the system.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I found it from somebody who had done it before. So I didn't have to invent anything, because somebody had already done it. And that Ask Pat show turned into, I think, $2.5 million worth of sponsorships, and of course, leads coming in for the courses and memberships and such. So that is one example of a 20%. Interesting. The SwitchPod, which is a travel tripod that my videographer and I invented.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
We had no business inventing something. A physical product. A physical product. We had never done that before. But we saw a problem, and I wanted to scratch that itch. I itch a lot, I guess, is what I'm realizing after.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
We did a Kickstarter. 2017, we went to VidSummit. Everybody was using those GorillaPods, you know, those things with the balls that kind of like do this. And we were like, there's got to be a better way. We didn't know where to start, but we knew that we had to figure out like a shape that people would like to hold.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And the idea was the legs could fold together to turn into the thing that you can hold. And then you can like open it up and put it back down. But again, we didn't know how to do that. So we made it out of cardboard. And then we gave it to YouTubers. And we just said, hold this. And they're like, what is this? And I'm like, open it up, open it up. Oh, that's kind of cool.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So it's like a tripod that opens and closes really easily. And we're like, yes, okay. What do you like about this? Is it too big? Is it too small? We just, we removed the guesswork. We just let the people who were going to eventually buy this tell us how it should look. And once we got the prototype, we were like, okay, cool. Perfect shape. Where do we go from here?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So we asked somebody and they said, well, you should probably 3D print this. Oh, you could do that? Yeah, go to that place at the end of the street. They 3D print things, just give them a file. Okay, so we did that. And we had the thing actually working and putting cameras on it now. And then eventually, again, learning as we go, just in time, information, right?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
If you had an Encyclopedia Britannica, you were upper class because you could afford that information and others couldn't. Now, we all have the same information and same resources on our phone. So, if information were the key, then we'd all be successful. So it's not the information. As a creator, it's about packaging that information.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And eventually we're like, okay, we're gonna sell this thing now, but how do we sell this? Well, Kickstarter could be cool. We can get a whole community behind it and crowdsource this thing. Okay, cool. How do we do a Kickstarter? Mm-hmm. But we know it's possible.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So we went to some of the people who were going to an event, who were speaking on stage about a physical product that they had sold on Kickstarter. So we made sure to go to that same event, to pay the extra money to go get the VIP tickets so we could spend some time with them.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And we eventually exchanged names and numbers and we were able to have a 30 minute call with them, which was one of the most helpful 30 minutes of my life to just go over what you need to know and mistakes that they made on Kickstarter. And eventually February, 2019, we launched this thing. We had a Kickstarter goal of a hundred thousand and we hit that in 11 hours. Wow.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
What did the whole campaign do? The whole campaign did $415,000 with 4,836 backers. It's amazing. And we had never done that before, but we were learning as we went. And now this product is just automated on Amazon. It's a 3PL or a third-party logistics company handles the fulfillment after Amazon gets the purchase order in.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I'm spending two hours a year on it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Gosh, I think we're in the 300 to 400,000 per year range.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I mean, I have a teammate who does take care of more of the customer service stuff. And, you know, again, I've been able to do what I want to do with it. And they do what they want to do. And, you know, it's doing its thing. And, you know, right now we're in the middle of potentially... finding a buyer for it, who knows, we'll see.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
In 2013, I had two friends who launched WordPress plugins. These are like premium software things that you can include in your website. And they come with a payment. Usually plugins are free. These are premium ones. And they cost like $37, $99, whatever. Two separate people. They didn't know each other.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
They launched two different products around the same time and they each made over $100,000 in a week. And I was like, bro. One week. One week from their software launch. And their audiences were smaller than mine at the time. And I said, oh, let's do this. And so I was like, I need to create a WordPress plugin too. So I found a developer on Google, hired them.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
It was gonna cost $10,000 to do this little idea that I had. Didn't tell nobody about it because I wanted it to be a fun secret. I wanna launch it big and surprise the world with it, right? And what was supposed to take $10,000 in six weeks took about $20,000 in six months. because I didn't know even exactly what I wanted.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I was working with this developer overseas and they weren't understanding what I wanted. They would give me something and I was like, this isn't it. And they're like, what do you want? I'm like, I don't know. And we just kept going back and forth and wasting time, wasting money. Eventually I got it to a point where it was worthy to share now. And it was like, okay, we finally got something.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
We got through that. And I wanted to share it with a few friends. I don't even know if I shared this with you at the time, but I shared it with a few buddies. I was like, guys, I've been working on this secret project for the last six months. Check this out. I did a little demo. Meh. And I was like, wait, what do you mean, meh? Like, well, it's kind of cool. I mean, what if it did this, though?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
How do you actually create an emotional connection with someone? You do such a good job of this. The stories that you tell. Storytelling is gonna be the most powerful number one skill in the world that you can learn right now. No matter what industry you're in, whether you're an employee or an employer,
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And like, it shouldn't do this. And what if it did this? Yeah, it would actually be better if it was like this. And I was like, I don't have any more money to spend on this thing. I did this backwards. So I learned two really important things from this $20,000 lesson, which I never launched this thing, by the way. I learned, number one, with new ideas, it is worth it to share upfront.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I was afraid some people were gonna take this idea and steal it, and that's always the fear, right? But the truth is, if you're the one doing the work, and if you're the one who's passionate about it, somebody might like the idea, but you're gonna be the one to execute it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And there's so many more benefits that can come from people saying, well, what if I did this before you build it versus after, and getting that feedback that you want that, right? The second thing I learned, which was a more important lesson, was when I did something simply because I was chasing the money, It always failed. And that has been the case every single, that was the big one though.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
That made me go, okay, before I start something, why am I really doing this? Who am I doing this for?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
But if you don't know who you're doing it for and the service that you're offering to them, how much value you could bring to them, how much more convenient something can be because you're the one to step up to create something, then you're just shooting darts at a dartboard.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I know a lot of people. We know some of these people who are multimillionaires. They have mansions, the nice cars, a huge team, and they are miserable because they're not actually excited about the work they do.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Absolutely. And right now, I mean, I'm in my 40s now and... You know, my kids are getting older and I just don't have room in my life for BS and I wanna fill as much time with joy as possible.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Matt Flynn is back onto the show here. So I've developed a framework called the 20% Itch Rule, where 80% of your time is dedicated to the things that you are committed to, but you reserve and even protect 20% of your time for experimentation, for fun, for something new. If that were to fail, that's okay because you still have the 80% that you're taking care of.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Learning how to tell a story, make a connection and emotionally have somebody hang on to your words and listen to you. That's how you make movements. That's how you make change. So I'm big right now on storytelling. Yeah. And I'm trying to teach my kids that as well. And they're now on stages and talking in front of people with. hopefully some good skills behind them.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Maybe a better question would be, who can I help right now who could pay me a lot of money and be so thankful for that?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
As an Enneagram three, that is my lifeline.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I don't know what Enneagram Alex is. Probably not. You're probably a one since you're more. If you don't know what the Enneagram is, it's one of the several different kinds of ways to understand more about who you are and like the different numbers mean different things.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Like my wife, for example, is a six, which means she's very loyal, but it takes a little bit of time to break through that barrier. But once you're in, she will die for you. Wow. Which when I learned that about her, that opened up so many more amazing conversations in our relationship. This is a side tangent, by the way, but... I used to take her to these business events with me, like this.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
She's not here tonight, by the way, and you'll understand why in a second. I used to take her to these events and I was like, babe, there's so many amazing people here. Go talk to them, hang out, have fun. We're generating revenue, we're making money, and these are amazing people who we can build partnerships with. It's like you're just sitting there. A lot of you know where this is going already.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I'm like, you're just sitting there. She's like, you're sleeping there. on the couch. But I didn't understand. I was like, there's this opportunity, but I was seeing it from my lens. not her lens. And when we discovered the Enneagram and had this common language and I discovered that, oh, it was because she was protective.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
It was because she was unsure and like has this barrier and that's something that could be a good thing and could be a bad thing. And she was just protecting us by not building relationships because we eventually found out that there were people who were trying to get to her to get to me. She was protecting me and I didn't know that. And so, and she's learned about me.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
She's like, oh my gosh, you're like, you gotta go on stage and like, you gotta be cocky and like talk about all your business and how much money you're making. And I'm like, no, I'm showing people that it's possible.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
As an Enneagram three, my value comes in knowing that I am of service to other people. That thank you is really important to me. Again.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Again, it could be a bad thing because if my self-worth is based on whether or not Lewis says thanks to me tonight, that could be a dangerous state. But I mean.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I appreciate it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
What are you basing the appreciation and value in return from? If it is from likes or comments, that can be very dangerous. if you know that what you're putting out there is of service to people, then oftentimes you just have to believe that there are people out there who are benefiting from it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I remember for my podcast in 2011, I had it running for a year and a half and it was feeling like the machine. And I was like, you know, kind of, it wasn't growing as fast as the blog was at the time. So I was questioning the work and the time it took to edit and put together the podcast. And I was close to giving up on the show, you know, 50, 60 episodes in.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And right around this time, I got an email from a guy named Michal from Poland. And the subject line of this email was, Pat, please read You Saved My Life. And I was like, dang, that's a good subject line. I'm going to open that for sure. And so I read it. It was like an essay. He had found my show in the early days. Again, I never met this or didn't even know this person existed.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
He had found my show early on. when he was bedridden because he got in a skiing accident. And he included x-rays of his ankles with nails and plates in them. And he said that he felt like he was letting his family down because he couldn't go to work. He felt like he was letting his kids down and it was just crushing him.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And he found my show and he said he would listen to it every day and it would encourage him to keep trying and keep going. And he said that there was one particular episode where when I talk about goal setting, I often say go for the almost impossible. And he said with two broken legs that he was gonna go run a marathon.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And there was a marathon a year later after he discovered my show, it was the Warsaw Marathon, 26.2 miles. And at the bottom of this email, there's a picture of him crossing the finish line, holding up a sign. And the sign said in Polish, so he translated it for me and said, thank you, Gabby, his wife and his kids, and Pat Flynn.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Like three or four years in, you have the honeymoon period, as they call it in the beginning, where you have those butterflies about your business. You can't stop thinking about it. The what ifs are the, what if this works? What if this blows up? What if this is successful? But those what ifs start to transition into, What if I wasn't meant to do this? What if this doesn't work?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And, I mean, I'm bawling. My mascara's dripping on the keyboard. And I realized that that's just one person who was listening to the show that I didn't even know existed. How many more people like him were out there? So I'm going to keep going no matter what.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I wrote it for my kids. My son is 15. I don't, admire him for the world that he's growing up in right now. And my daughter's 12. It is so confusing, so overwhelming. It is astronomically harder, it feels, to know what the heck you're going to do.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I know a lot of us are falling in that same path, whether you're 15 or 50, that you just are overwhelmed and confused with everything that's available out there to you. Because like I said, information is no longer scarce. It is everywhere. We're not just at a buffet line. And as humans, we hoard information. It's like food in the wilderness that we just we see a fruit tree.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
We take every fruit because we might not come across another tree like that. We're just overwhelmed. Our brains aren't evolved enough to handle the world that we live in. And so this book is an answer to that. It's how to understand how to navigate learning today. And the story that I tell in the beginning of the book is about my son when he was in preschool.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
His teacher had sent an email that was really odd. because during the day, apparently, in the hot San Diego sun, I'm from San Diego as well. Woo, let's go. I'm so grateful that you're here for the last leg of your trip, man. I'm so, so thankful for you. So imagine near summer, super hot, and when these preschoolers have an ant infestation in their classroom, so they have to eat lunch outside.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
but they usually eat inside. San Diego's basically a giant ant hill, we all know this, right? And they're burning up out there. So the teacher drops everything they're doing, and I'm learning this after the fact. They spend the whole afternoon after lunch brainstorming with the entire class, the teachers leading this. She writes all the ideas that the kids have and pastes them on the whiteboard.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
There's like dozens of ideas of how to solve this problem. How do we fix going outside and eating lunch and not burning? Somebody said, let's just eat the ants. Which, this is a clever answer. Some countries, maybe. But they eventually take, you know, all ideas are good. Cool, they're all out there. The kids are seeing their own ideas up there.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
What if this fails? What if somebody outdoes what I do? And you start to question. The imposter syndrome starts to come into play. And that is a very common thing. Who here has tried to do something outside of their comfort zone and has felt that imposter syndrome get in the way? Almost everybody in the room. And... Even when you're making it. Even when you're making it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And together, the teacher goes, okay, which of these ideas seem like they would actually work? So she's doing what we do as entrepreneurs, right, when we brainstorm something. And eventually, it's one post-it note where they're gonna build a sunshade out of blankets and PVC pipes. So this email was, hey parents,
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
If you have any leftover blankets or sheets or anything, please bring them to school tomorrow. We have people bringing PVC pipes. They're going to be building a project. And we're just like, this is interesting. What about math? Well, we arrived the next day after school to pick up. and we see these giant sunshades in the middle of the courtyard where they have lunch and I'm just like blown away.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I know it doesn't seem like much, but if you're five years old and you have a problem and then you solve that problem in a way that you'd never thought possible before, that is life changing, bro. And I've seen what that kind of style of teaching has done for my kids and the way that they handle the world today.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And so this book passes forward a lot of those strategies and strategies that I've learned to accomplish a lot of things in a short period of time. Lean learning how to achieve more by learning less. And dude, this is supposed to be about your book, bro.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Look at that. Of course, yours is bigger than mine. Why did I say that? I don't know why I said that.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Yeah, exactly.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
My wife. 16 years together, thank you. She has had to endure a lot of societal pressures as her choice to stay at home as a mom. And it's been really hard for her.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Stay home the whole time. Hardest job in the world. And I just, I'm so proud of. Thank you. See, I'll tell her tonight, you should have been there. And now with the kids getting older, there's a transition in both of our lives on like, where are we going to go next? And we dream together. And that's my favorite part. We sit at night and almost every night we dream about the future together.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And it's my favorite part of the day. So that's what I'm grateful for. I'm grateful for... I mean, practicing gratitude is something that's so important. I used to use a journal called the Five Minute Journal. Every morning, you write down three things that you're grateful for so that even if you have a pretty crappy day, you're at least grateful for three things.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
At the end of the day, you talk about three things you wish you'd done better. So I love that format. I stopped using the journal, but it has trained me to think and be grateful for things like this chair and water, like the things around us that we take for granted. And I remember, and you know this too, our work with Pencils of Promise.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Was it? Yeah, in New York. So Pencils of Promise is an organization that builds schools around the world. We were both on the board of it for a period of time. And I had built a couple of schools there and had the opportunity to go and see those schools being built. Where'd you go, Guatemala? Ghana, Ghana. And it was, I mean,
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
When I started my business, so a quick story. My... business journey started not by teaching business, but I actually created one helping architects pass an exam. I was laid off in 2008. It was a bad fiscal year, Alex.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
kids playing, smiling, without shoes, in the dirt, with sticks, happy because they have a place to educate themselves. And then I go home, I'm like, the wifi is so slow on this plane right now. You know, it really puts it into perspective. So I've learned to be grateful for just like the little things like pen and paper to write things on.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I got laid off from my dream job. I went to Berkeley, got a 4.2 grade point average in high school, graduated magna cum laude from Berkeley, got a great job in the Bay Area, was living my dream. And then I got the rug pulled out from under me in 2008 and I didn't know what to do. Moved back in with my parents two months after I proposed to my girlfriend. Wow, really?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And she stuck around, thankfully. Wow, did she move in too? She moved in with her parents as well. Wow. And I was like, this is great. This is awesome. Can I come over and hang out with your parents now? It just was not a good thing. And it wasn't until I discovered online business and I discovered that I had some superpowers.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I had taken an exam that was very difficult in the architecture space and I passed and I started to share that information online. And no way did I feel like an expert. But because I was the one to step forward and say, hey, I just did this and you can do it, too. I started to be seen and positioned as the expert. And that was so weird to me. It was so new to me.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I remember in October of 2008, I launched a study guide. It was a PDF file of my notes. And I sold it for $19.99. And I was deathly afraid. I had no idea what I was doing. And I was like, this has to work. And I remember I launched it at like 12 a.m., so like midnight, and it was on my website that I had.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And I had some traffic coming to the website, so I was hopeful, I was crossing my fingers. I wake up at 6 a.m. and I go to check my email, no sales. And I'm like, okay, well, I'm gonna start looking for architecture jobs. And that's exactly what I did. I worked on my resume and I was just like, well, tried it, didn't work. I'm looking for proof that I was not meant to do this, right?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
That confirmation bias. A few hours later, I checked my email, nothing. Reconfirming that I was not meant to do this. Sent more emails out to architects and engineers. Later that afternoon, I got an email. PayPal. Come on. Notification of payment received. $18.38 because of PayPal fees. And I was like, where did this, I made money. That was the first money I had ever made online.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
You're still taking care of business. Tim Ferriss taught me a question. That is, if this were easy, what would it look like? Because I, and I know many of us, tend to overcomplicate or believe things are more complicated than they actually are.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And immediately, not two minutes later, I thought something was gonna go wrong. I thought the FBI was gonna show up, you know? I could go through hours with you talking about all the times I didn't believe that I was supposed to do what I was supposed to do. Even when I was making 35 to $40,000 a month. You talk about rich, but with scarcity. That's the mindset I had.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I was still looking for architecture jobs, even though I was generating revenue. And it wasn't until I let go of who I thought I was supposed to be, that sunk cost and literal cost that I put into college, into architecture, not wanting to disappoint my parents, all those things played a role in me believing that I was supposed to still be an architect.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Yet there was this new world, the business world. And essentially I was climbing two ladders at the same time. How can you climb two ladders safely at the same time? That's tricky. But that's literally what it was like. So eventually I had to let go of one ladder, which was scary and dangerous. But this new ladder had endless height to it. It had opportunity. It had more freedom.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Freedom was way up there. Didn't know how I was gonna get there, but I knew that there were other people who had stepped on those rungs before me. And so I trusted myself. I had to let go to grow.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Yes. However, I've always sort of looked for the next fun thing. I think that's something that has helped me. I do a lot of things. Luis has mentioned a lot of the things I'm into now, Pokemon. I also have an invention called the SwitchPod. I have started and sold software companies. I'm an advisor to 12 different companies. I do a lot of things. And I've learned over time that
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And this is what they often say. You have to do one thing and just like lean into that really well. Right. Have you heard that before? Lean into the one thing. There's a lot of people who say that. And that's great. If you are disciplined enough to do that, I am not.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So when I was told to do that and tried it, that's when I started to feel like this wasn't fun because I wasn't able to scratch that creative entrepreneur itch that I had. And so I've developed a framework called the 20% itch rule, which isn't anything really new.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Google practices this, I know a lot of other friends of ours practice this, where 80% of your time is dedicated to the things that you are committed to, the things you've already said yes to, which you reserve and even protect 20% of your time for experimentation, for fun, for something new, to allow you to scratch that it's such that if that were to fail,
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
That's okay because you still have the 80% that you're taking care of. You're still taking care of business. But honestly, even when I've quote unquote failed in that 20%, I've started and failed a lot of software companies and other things in that 20% of time, it's always a lesson learned that then I can apply to the next thing.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Because I've created something before. I have literal proof that I can do it. It just didn't do it this time. But I have proof, and that's what I found that best combats, at least for me, all of these feelings. The imposter syndrome that comes in. Even backstage, I wanted to throw up. Literally. And I've done this 350 times.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
But I think about, well, I've been on stage before, and I have delivered value, and I've spoken to Lewis before. There's no reason for me to believe that this is going to be bad. I have proof that all these feelings are false. And when I'm starting new businesses, I think about the same thing.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And for anybody out there who's starting a business and wants to really get over that imposter syndrome, my best advice would be something I call the 1-1-1 strategy. Find one person who has one problem and get one result for them. Just start with one. Because if you can't find one, how are you gonna find 100, 1,000, 10,000? Find one, it's much easier.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
It's gonna help you figure out where these people exist, how to talk to them, how to interact with them, how to help them through that problem. And trust me, when you help them get that result, all the fear of, I don't know if this is gonna work, is this even real? Like, can I even actually help somebody? You've done it now.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
You have collected that proof that all those things that are keeping you from succeeding are false. So the one, one, one has been really helpful for my students. I wanted to pass that forward to you. Start simple. Tim Ferriss taught me a question. That is, if this were easy, what would it look like?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And it's been a guiding light for me because I, and I know many of us, tend to overcomplicate or believe things are more complicated than they actually are. So if this were easy, what would it look like? If I'm writing a book, how do I sell it? How do I market it? How do I get it out there? I don't know, but all I know is I need to write that book first.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
If this were easy, okay, I'm gonna open Word and just start writing. I'm gonna go to a mentor who's done it before, who's gone through those mistakes so that I don't have to make them myself. That would be easy if I learned from somebody else. So mentorship and getting coaching and things like that are really important to me as well.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And that's how I've been able to fast forward my success and fast forward skill acquisition to do things like, enter the world of Pokemon and have, on my Shorts channel, 1.7 billion views in 230 days. It's crazy, man. It's been wild. In this fiscal year, you've done that. In this fiscal year, yeah.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So here's the story with Pokemon. I know people with Pokemon. Like Pikachu? Like those things? Yes.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Has anybody ever heard the channel Should I Open It or Should I Keep It Sealed? That's me. I have. That's me. Anyway, it's just me opening packs, and you see my weird-looking thumbs and all that stuff. That's the Shorts channel. But before that, the Pokemon channel actually started during... during the pandemic, because my kids got into Pokemon.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
So my kids were younger, they got into Pokemon, they started collecting and anything the kids get into, I wanna get into as well. I researched those things. For example, Fortnite, back before Pokemon, it was Fortnite. My kids were playing Fortnite and I was like, what are you doing? And they're like, we're playing Fortnite dad, don't talk to me. So what do I do?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
In business, it's often the best practice to optimize, to automate, right? The problem is when you automate too much of what you have going on, you start to remove maybe some of the parts that were actually fun for you. in the beginning. And we hear it all the time, you gotta automate, you gotta, you know, get rid of yourself, take yourself out of it.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I hire a 15 year old from Fiverr to teach me how to play Fortnite. No, I swear to God, wow. Like mentorship, I'm telling you. He's 15 and he was really good. And I was like, okay, I was starting to get it and going through reps with him. And after three weeks, I was able to hang with my kids And then actually we were starting to play together.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
And it became such a fun bonding experience during the pandemic to do that. And then like kids do, they moved on from that and they moved into another hobby and this was Pokemon. So I said, okay, Pokemon. I just know about a few things, but I grew up playing Magic the Gathering, not Pokemon.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
I didn't see any opportunities there that really piqued my interest. I guess if I look back, I probably could have found something, but I like things to come to me. And in the Pokemon space they did, because when I started to research a lot of YouTubers who were doing Pokemon, I also noticed that they were all doing the kind of same things. And nobody was really telling good stories.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
Again, I'm all about stories. So I said, okay, I didn't create a YouTube channel that day, but I got involved in the community. And that's when I became a moderator for some of these Pokemon creators. That's when I started to have conversations with other collectors and go to events. Again, immerse myself in that space before even trying to create anything, right?
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
How do I know what to create if I don't even know who these people are yet? And I started to learn more about what they liked and what they disliked. And I started my channel in January of 2021. We got to 100,000 subs in 11 months and 28 days. I remember because we celebrated that day together on a live stream. We had, I think, 7,000 people watching that day.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
We got to 500,000 people or subscribers in three years and we're now one million beyond that in only one year.
The School of Greatness
How To Make Your Dream Life Your Reality: The #1 Skill That Will Turn Your Passion Into Profit
In another fiscal year, yeah. Cool. And it's just been the funnest thing because I've just wanted to have fun. And I think because of that, it's attracting not just kids. In fact, it's a lot of people our age who grew up with Pokemon who have now more than an allowance.