Patrick Enzinger
👤 Speaker
295
total appearances
Appearances Over Time
Podcast Appearances
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
So people find us via Google or via some ads we ran.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
How much did you spend last month on ads?
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Nothing.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
We don't do ads anymore.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
That was back in 2017 to 2018, 19, maybe.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Most of our growth now is referrals from existing customers.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
So last month, we had 70% of our growth was referrals from existing customers because they are so happy with the software that we provide for them.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
How do you track that?
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Do you pay them a kickback or something?
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Yeah.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Yeah.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
They get a little bonus basically on the next invoice.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
It's 50 euros, something like that.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
So it's not a huge amount.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
No, 50 euros.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
So about 60, $65.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
They get $65 for every new customer they refer to you.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
Yeah.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
That's pretty cheap for a referral program.
SaaS Interviews with CEOs, Startups, Founders
HealthTech SaaS Bootstrapped to $600k ARR, 1200 Customers and 500,000 Patients
That's nice work there.