Paul Sloane

I mean, you know, Coca-Cola put a tremendous amount of effort into New Coke.

And the Segway was a tremendous amount of investment.

And things that were expected to succeed have failed.

like the Amazon Fire and Google Glass, and things that were completely unexpected have succeeded.

So, yeah, that's what makes life interesting, I think.

Introducing the random, doing something different every day and taking different route to work, taking a different approach in all sorts of ways.

These are key things that you can do to bring more of the unexpected into your life.

And whenever there's an accident, whenever there's a mistake,

Treat it as a learning opportunity.

Treat it as something that you can do something with, maybe you can learn from, rather than an annoyance.

In January 1992, a container with 29,000 plastic bath toys was washed overboard in the Pacific Ocean.

It was an environmental catastrophe.

Toys that had been manufactured in China were en route to the USA.

They were called floaties, bath toys like little ducks.

And most people would say, that's terrible.

It's going to wash up all over the place.

But an oceanographer based in Seattle called Curtis Ebbersmeyer saw this as a great opportunity to study ocean currents.

Because up until then, he'd been doing small samples.

A sample of 29,000 items in the ocean.

They knew where that started.