Peep Laja

no actually we're keeping them separate there is a plan that one can buy that's 2500 a year that gives you access to everything live courses as well as our subscription uh content

And it's becoming popular with large enterprises.

Uh, about a hundred, um, 120 depends on the, um, uh, topic topic really.

Yeah.

So I actually, so far, typically we charge 499.

We've done only one course that's, uh, that's been 299.

Everything else is basically 500 bucks.

oh yeah something like that okay and then what are you how are you filling these uh from our mailing list predominantly so now we're also doing some uh retargeting on facebook basically we mail our list people come to the sales page check it out and then we follow them around on the internet we're now starting to also explore affiliate marketing so recruiting affiliates for certain courses um

But that's just new or getting started.

I launched at the end of 2011.

In the beginning, growth was low.

Now we're adding north of 100 people a day to the list.

It's all opt-in.

People just come to the blog and opt-in.

I mean, by far, it's the pop-ups.

This is what you study, right?

The difference between a pop-up and a static opt-in, where it's just hanging there on a sidebar, is like 10x.

Interesting.

So if you're not using pop-ups,

you're you're you're you're intentionally slowing down your business growth by like 10x so i'm on your home page right now and i see a little blue tinted join 75 000 analysts optimizers blah blah blah put in your email subscribe that's an example of like a static one where can i get how do i make a pop-up happen uh well if you browse around you go to the blog click on the blog link in the in the top navigation and then maybe move your mouse cursor to the