Phillip Jackson

speaker
369 appearances 1 recordings 1 series first heard Jan 2026 last heard 12 Jan

Phillip Jackson’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
1 · Jan OctJan 26AprJulnow

Recordings per month over the last 12 months — 1 in all, peaking in Jan 2026 with 1.

Appearances

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to have higher intent to purchase when they come from an AI-based recommendation.
And so that path to purchase, just like it happens on TikTok, is like, it's a collapsed funnel.
They are highly intent on purchasing once they leave the AI, they click through, they arrive on the brand site,
like they're not motivated to purchase in the AI.
They're not motivated to purchase through an agent.
They're really, they're motivated by the recommendation.
And so I've said a lot there, but I really think that the investment is going to look a lot more like it does today in our UI UX than it will with a lot of these sort of like features and a lot of these sort of like the dream state that I think is being sold to us.
Now, you know, five years, I think maybe all bets are off.
uh, well, just to go back to the comment browser, I use that, uh, I'm a business owner operator and I, I, I use comment on day one.
It was like, what can I do with this?
What, what could I possibly do with it?
Tried to buy something on Walmart that failed miserably.
So I was like, well, okay, I want to do something.
Uh, I used it to pay my Virginia state of Virginia employment tax.
So I don't know, check, check the box.
Like I did something in commerce with, with AI.
Congratulations.
It took 25 minutes to complete.
So there's that.
Um, but, uh, we got a long way to go.
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