Ravi Trivedi

So it's all organic.

It's all word of mouth.

It's all inbound.

Absolutely.

So I would say we focus a bit on content.

So we think or I would say a bit of at least 20 to 30 percent of our customers come through the content that we write.

For example, we would do a case study.

We recently did one study.

comparing how Abandoned Cart campaign would work in email versus Abandoned Cart in WebCorp.

Now, there have been people who have talked about it, but we have kind of first time put the data together and we have said that if you use Abandoned Cart as the e-commerce vendor, you would get almost five times bigger reach.

Some of those data studies that we have done, I felt have done well.

So that's one example.

The other is a powered by pushing gauge, for example.

That's a huge one.

That's something that we see that really helps us get traction.

In fact, I've been hoping about more acquisition standards and I've done a couple of talks on that.

And there's a slide share which talks about how we get our customers where we got about zero to 100.

So at this time, we are open to.

We think this space is going to be big.

So we may be open to, but we'll be doing opportunistically, is what I'll say.