Ray Reich

They came to us.

We conducted the research.

We had about 1,700 companies participate.

And now you can see the state of AI adoption for software developers on the BITO dot A-I site using the benchmark platform.

Beto's had over 150,000 people use their software over the last two and a half years on a product-led growth freemium model.

They went out to everyone who's used their software and asked them to participate in the research.

Exactly.

And you'll see that on other sites like Maxio, where we conducted a benchmarking research program on the adoption of usage-based pricing.

We can tell you how many companies are using usage-based pricing, how that impacts growth rate, sales and marketing as a percentage of revenue, et cetera, Nathan.

In 2023, we had 21 partners who paid for a report.

For the actual benchmarking, it was just south of $1 million.

So if you do the math real quick, you're going to see it was about $44,000 per.

And then the rest of our revenue were from sponsorships of our events and media assets.

Can I ask how much that was?

It was right about the same amount.

So if you add those together, we're just south of $2 million, Nathan.

Zero.

Well, full-time.

I have no W2 employees.

I have three partners who have dedicated the last three years of their life to helping me build this business.