Rhiannon Joyce

It feels like whether I'm with the girls or I'm with family, even my parents, like everyone is starting to gravitate towards that product.

So over time and long term, I think that Coke Zero is just going to continue to get stronger and stronger and that share is just going to get bigger and bigger.

Ozempic, a weight loss drug, basically.

The wellness trend is also not going away.

I do think there is a bit of a culture...

Not a culture shift.

It's almost like a fight back in a way where the cigarettes and the diet cokes are still kind of creeping through because people are trying to be more, not anti-wellness, but I think trying to cut through the crap a little.

Like we're getting hit with a lot when it comes to wellness and I think people are just reverting back there.

Yeah, I want to enjoy my life.

I'm so glad you brought that reference up.

Coca-Cola are really backing this category.

Their CFO, John Murphy, said, we're seeing a big uptick in low calorie, zero calorie Coca-Cola.

Coke Zero has been on a tear.

I love that.

An absolute tear, really, for some time now.

It's by far, in a way, our best innovation, I'd say, over the last 25 years.

Guys, that's all we have time for today.

Our next stylish episode will drop in your feed on Wednesday.

Feel free to email style-ish at shamelessmedia.com.au or sign into our DMs over at our new handle.

Have you seen our new handle?