Rima Grace
👤 SpeakerAppearances Over Time
Podcast Appearances
All right, here's my conversation with Fortessa.
Fortessa, welcome to the show.
Okay, so I want to start by talking about how these family influencers operate.
Like watching these videos, it kind of feels like a reality show that parents are producing and managing and filming.
And it's a whole production.
Well, why are you personally drawn to this world?
I'm a few years older, 35.
Oh yeah.
I watched like all of those seasons.
Yeah.
I wonder myself why I'm drawn to this kind of content.
Yeah.
And it's just like, we're all so fascinated by how other families live and how they operate.
And how it's different from ours or how it's similar.
And
Okay.
I want to talk about the money part of this.
Can you explain the mechanics of how someone makes money off of this kind of content?
But can you give me a sense of how much a family can make from, I don't know, like a brand post?
Like, that's like an annual, that's more than most people make a year.