Rob Luna

I've never been more optimistic because I know I'm going to win.

I know you're going to win.

I know all my clients are going to win.

And that's why every business, Sean, that I'm dealing with today is their going up market.

How do I deliver services to people who could afford those services?

Because even if it's a smaller percentage of people, it's a higher price point.

And what do you need to do is you need to look at wealthy people.

What's their most valuable asset is this time.

So how do you find a problem that gives them that you can solve that gives them their time back?

They're willing to pay for that because that's their most valuable asset.

So every single business I'm talking today is going more and more towards that, more and more towards leaner, flatter organizations, more and towards cutting middle management out, more and more being a fit.

All these things for businesses are very, very highly profitable.

Investing in the businesses.

If you look at capex spending of all these big technology companies, where is all their spending that they're already telling the market about going?

To AI, to robotics,

to artificial intelligence, to increasing productivity, increasing profits at the cost of what?

Their highest input cost, which is labor.

So if you can get labor out, look at your P&L, look at my P&L.

I've never seen a P&L where labor wasn't the highest cost.

So if you can reduce that, and I believe, again, going back to the Chase example, not only – when I consult with businesses, it's not about –