Rob Walling

It's like, Oh, you're done with this. We'll now do the worksheet. Oh, now you're done with that. Take the quiz. Cause it's fun. And you get a little check box and you know, it's, I don't know, doing the best I can, which is kind of what I do with all my stuff. Right.

It's like, Oh, you're done with this. We'll now do the worksheet. Oh, now you're done with that. Take the quiz. Cause it's fun. And you get a little check box and you know, it's, I don't know, doing the best I can, which is kind of what I do with all my stuff. Right.

It's like, I realized that I've put out 730 podcast episodes and there are some people who listen to all of them and just haven't done something. And that's, that's okay. Yeah. I guess that's their choice. I hope people don't buy the course and not do things, but ultimately I think it's up to the person buying it.

It's like, I realized that I've put out 730 podcast episodes and there are some people who listen to all of them and just haven't done something. And that's, that's okay. Yeah. I guess that's their choice. I hope people don't buy the course and not do things, but ultimately I think it's up to the person buying it.

That's right. We have 27 videos. 27 videos in this. And on YouTube, you go over 15 minutes and we just see massive drop-off of time of people watching. And that's a penalty. I like what you're talking about. Absolutely, when we put a YouTube video out, it has many goals. And one of the goals is to communicate information, but some of the other goals are counter to going deep on information.

That's right. We have 27 videos. 27 videos in this. And on YouTube, you go over 15 minutes and we just see massive drop-off of time of people watching. And that's a penalty. I like what you're talking about. Absolutely, when we put a YouTube video out, it has many goals. And one of the goals is to communicate information, but some of the other goals are counter to going deep on information.

So in the course, I talked to Ruben Gomez for 46 minutes about... not just SEO, but like how he would think about SEO early stage and evaluating a market. And Leanna Patch does, I forget how long hers is, 45 to 50 minutes of how she would write a SaaS landing page, whether it's to validate or whether it's to pre-launch and all that stuff. She just walks it through. It is so dense.

So in the course, I talked to Ruben Gomez for 46 minutes about... not just SEO, but like how he would think about SEO early stage and evaluating a market. And Leanna Patch does, I forget how long hers is, 45 to 50 minutes of how she would write a SaaS landing page, whether it's to validate or whether it's to pre-launch and all that stuff. She just walks it through. It is so dense.

And I couldn't put that out on this podcast because people wouldn't listen to it. And I couldn't put that out on YouTube because it would completely flop and it would kill the momentum of our channel. But I'm glad you brought this point up. Who else did I talk with?

And I couldn't put that out on this podcast because people wouldn't listen to it. And I couldn't put that out on YouTube because it would completely flop and it would kill the momentum of our channel. But I'm glad you brought this point up. Who else did I talk with?

45 minutes with Derek Reimer, the entire video, he and I talking how to build an MVP and like what to leave out and what not to leave out. And an MVP he built that was amazing and worked, which was Drip. And an MVP he built, which was not amazing and didn't work, took too long, took him nine months, which was level. So like, where else can we do that type of dense information?

45 minutes with Derek Reimer, the entire video, he and I talking how to build an MVP and like what to leave out and what not to leave out. And an MVP he built that was amazing and worked, which was Drip. And an MVP he built, which was not amazing and didn't work, took too long, took him nine months, which was level. So like, where else can we do that type of dense information?

And, you know, and really provide. That's where I'm talking about like the people you see in the course and some of the things I say, it's like, oh, I've heard this before. You have not heard it like this. Like it is one or two layers deeper on every topic than what I'm able to put out on a podcast on YouTube or even maybe a conference talk could be an equivalent.

And, you know, and really provide. That's where I'm talking about like the people you see in the course and some of the things I say, it's like, oh, I've heard this before. You have not heard it like this. Like it is one or two layers deeper on every topic than what I'm able to put out on a podcast on YouTube or even maybe a conference talk could be an equivalent.

You know, when I do a conference talk, like, there's a lot in there, right? If you watch the, it's like everything I know, like one, actually, like one microconf talk became the entire SaaS playbook pricing chapter, basically. So that's the density of it, right? That is more of how I think about a course. Is a course and a book are very information dense?

You know, when I do a conference talk, like, there's a lot in there, right? If you watch the, it's like everything I know, like one, actually, like one microconf talk became the entire SaaS playbook pricing chapter, basically. So that's the density of it, right? That is more of how I think about a course. Is a course and a book are very information dense?

A podcast and a YouTube video are, by nature, can't be nearly as much.

A podcast and a YouTube video are, by nature, can't be nearly as much.

Yeah. And I'll say here, like if folks buy the course before September 30th, I'm going to be doing a live Q&A, probably like an hour for everybody who takes the course or who is in the middle of the course or whatever, for them to ask these questions of me. It's going to be private and it's going to be only for folks who buy it.

Yeah. And I'll say here, like if folks buy the course before September 30th, I'm going to be doing a live Q&A, probably like an hour for everybody who takes the course or who is in the middle of the course or whatever, for them to ask these questions of me. It's going to be private and it's going to be only for folks who buy it.