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Rob Walling

๐Ÿ‘ค Speaker
4343 total appearances

Appearances Over Time

Podcast Appearances

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Like marketing is strategy, marketing strategy, and then marketing project management, which you don't really need to learn.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

It's just keeping on top of people to get done.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

And then there's the marketing tactics.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

There's like individual things like AdWords.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

and partnerships and integrations and content and SEO and even got cold outreach, which isn't marketing, it's more lead gen.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

But you get the idea.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

It's all just getting new people to hear about your product.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

So marketing tactics...

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Once you have an idea of what you should try in what order, for those, I will go seek out someone who is talking about them.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

So I know that Steli Efti and Daniel Ebert, who both are TinySeed mentors, actually, you know, they talk about sales and cold outreach.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

And there are several.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Honestly, go to tinyseed.com slash mentors.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

and look for any sales mentors like Ben Hynek.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Anybody who's doing sales mentorship for us is going to be extremely well vetted for B2B SaaS.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

And if they're on this list, me or someone on my team have personally vetted them.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

And so if you're looking for content on sales, just go command F on that page and look for sales.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

And if they are putting out content, I would say it's probably quite good.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Jen Abel also from Jellyfish does sales content.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

If I was thinking about marketing strategy and growth, I would be looking, trying to follow Heaton Shaw, Mark Thomas, Dev Basu.

Startups For the Rest of Us
Episode 819 | QSBS, Exit Multiples, How to Learn Marketing, and More Listener Questions (Rob Solo)

Again, these are tiny seed mentors and I'm not saying them to say, oh, push tiny seed mentors on you.