Robert Evans

But he also he gets to like he gets to kind of live through her because she is young enough and has enough energy to start a successful cult.

And he doesn't anymore.

And I think that's a big part of it for Ray.

Right.

So he writes out a document for her, laying out how this orgasm cult ought to function.

Per the book Empire of Orgasm, quote, "...some of the lessons were nuts and bolts practical.

Teachers should be in couples, ideally in their early 30s, young enough that 20-year-old students won't see them as mom and dad making out.

Host a day-long intro course twice a month, he said, and use a short demo of a woman in orgasm at the end of the class as a safe showstopper, a format that one taste, that's her later cult, would employ for more than a decade."

The minute one woman sees another woman getting off like that, they want to be there, too, Ray wrote.

Right.

So they spell this out all very directly.

And his pitch to her as to like why this is going to work is that Morehouse had failed because it was too patriarchal.

It was too trapped in the 70s and 80s.

Right.

People today didn't want to hear like a fucking dude with a mustache talk about how much he's getting laid.

They want the illusion, at least, of feminism and gender equality.

And they want to be told that what they're doing isn't just because they're horny.

It's because it's going to optimize their health.

It's going to make them more powerful.

It's going to make you smarter.