Robert Fried

We know that it's safe.

So I think NAD's got a really nice, bright future.

Now, it's a niacin derivative.

You've said many times that it's safe.

Is there any concern with regards to boosting NAD via supplementation and cancer risk?

Some say yes.

Cancer cells have NAD.

So if you're gonna elevate NAD in a cancer cell, you're gonna make the cancer cell stronger.

So there is clearly some risk.

However, exercise elevates NAD.

So would you advise somebody who's been diagnosed with cancer to not exercise or not sleep or not eat well?

The anti-cancer properties dramatically outweigh the cancer-enhancing properties.

But just in case, we also brought onto our scientific advisory board one of the leading cancer researchers at Scripps Research Institute, Bruni Felding.

And she's done numerous studies on nicotinamide riboside and even all the range of vitamin B3s in a whole range of cancers, breast cancer, brain cancer, lung cancer, other cancers.

And she's written white papers to show that it actually has much more anti-cancer properties than pro-cancer properties.

But there are skeptics who say that.

And there's a logic behind it.

Yeah, it's interesting.

I mean, my knowledge of the connection there is super cursory.

But yeah, I mean, I think it's like, you know, it's...